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Research Methods and the New Media by Williams, Frederick
by Williams, Frederick | PB | LikeNew
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“Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, ”... Read moreAbout condition
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Located in: Aurora, Illinois, United States
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eBay item number:145429424654
Item specifics
- Condition
- Like New
- Seller notes
- Binding
- Paperback
- Weight
- 0 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9780029353318
- Book Title
- Research Methods and the New Media
- Publisher
- Free Press
- Item Length
- 9 in
- Publication Year
- 1988
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.6 in
- Genre
- Business & Economics, Social Science
- Topic
- Business Communication / General, Media Studies, General, Industries / Media & Communications
- Item Weight
- 10 oz
- Item Width
- 6 in
- Number of Pages
- 228 Pages
About this product
Product Information
The "new media" -- interactive videodiscs, telecommunications, computers, VCRs, teletext systems, and more -- present researchers with new challenges when it comes to studying practical applications or theoretical effects. This valuable volume aids researchers in first recognizing the special qualities of interactivity, demassification, and asynchroneity that the new media have created and to instruct professional researchers and students in alternative research methods, multiple methods, and the triangulation of results. For the first time, a variety of methods are examined as they apply to new media research, including mathematical modeling, controlled experiments, quasiexperiments, surveys, longitudinal studies, field studies, archival and secondary research, futures research and forecasting, content analysis, case studies, and focus groups. Whether the problem to be researched is as focused as considering the cost-benefit for a school wishing to adopt computers in the classroom or as wide-ranging as determining the effects of video games on child socialization, this up-to-date and thorough guide alerts researchers to the pitfalls of traditional methodology and offers a firm foundation upon which they can build reliable, accurate projects able to produce sound results.
Product Identifiers
Publisher
Free Press
ISBN-10
0029353319
ISBN-13
9780029353318
eBay Product ID (ePID)
19663
Product Key Features
Book Title
Research Methods and the New Media
Number of Pages
228 Pages
Language
English
Publication Year
1988
Topic
Business Communication / General, Media Studies, General, Industries / Media & Communications
Illustrator
Yes
Genre
Business & Economics, Social Science
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
10 oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
19
Lccn
88-011260
Volume Number
Vol. II
Dewey Decimal
001.51/072
Lc Classification Number
P91.3.W45 1988
Copyright Date
1988
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eBay item number:145429424654
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