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Small Business Management: Launching & Growing Entrepreneurial Ventures

Condition:
New
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Price:
US $64.99
ApproximatelyEUR 59.92
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Located in: Greenwich, New York, United States
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Estimated between Fri, 31 May and Mon, 3 Jun to 43230
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eBay item number:145767860894
Last updated on 14 May, 2024 21:58:49 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN
9780357039410
Publication Name
Small Business Management : Launching and Growing Entrepreneurial Ventures
Item Length
11.2in
Publisher
Cengage South-Western
Publication Year
2019
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
1.1in
Author
Leslie E. Palich, J. William Petty, Frank Hoy, Justin G. Longenecker
Features
Revised
Item Width
8.7in
Item Weight
53.6 Oz
Number of Pages
736 Pages

About this product

Product Information

Follow your dream of owning a successful small business with the insights found in Longenecker/Petty/Palich/Hoy's market-leading SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 19E. This market-leading book provides the practical concepts, entrepreneurial insights, and comprehensive resources you'll find essential both now and throughout your management future. The book places you in the role of decision-maker, allowing you to immediately apply what you've learned to current challenges in today's small businesses. The authors provide the background you need to create, manage and analyze a business plan for your own venture. Unforgettable examples, current video cases and coverage of the most current developments in business management today keep this engaging book as current and practical now as it was when it led the market with its first edition more than 50 years ago.

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
0357039416
ISBN-13
9780357039410
eBay Product ID (ePID)
26038303028

Product Key Features

Author
Leslie E. Palich, J. William Petty, Frank Hoy, Justin G. Longenecker
Publication Name
Small Business Management : Launching and Growing Entrepreneurial Ventures
Format
Trade Paperback
Language
English
Features
Revised
Publication Year
2019
Type
Textbook
Number of Pages
736 Pages

Dimensions

Item Length
11.2in
Item Height
1.1in
Item Width
8.7in
Item Weight
53.6 Oz

Additional Product Features

Lc Classification Number
Hd62.7.L6 2020
Edition Description
Revised Edition
Edition Number
19
Table of Content
1. The Entrepreneurial Life.2. Integrity, Ethics and, Social Entrepreneurship.3. Starting a Small Business.4. Franchising and Buyouts.5. The Family Business.6. The Business Plan: Visualizing the Dream.7. The Marketing Plan.8. The Organizational Plan: Teams, Legal Structures, Alliances, and Directors.9. The Location Plan.10. Understanding a Firm's Financial Statements.11. Forecasting Financial Requirements.12. A Firm's Sources of Financing.13. Planning for the Harvest.14. Building Customer Relationships.15. Product and Supply Chain Management.16. Pricing and Credit Decisions.17. Promotional Planning.18. Global Opportunities for Small Business.19. Professional Management and the Small Business.20. Managing Human Resources.21. Managing Operations.22. Managing the Firm's Assets.23. Managing Risk in the Small Business.
Copyright Date
2020
Topic
Entrepreneurship, Management, Small Business
Lccn
2018-966613
Dewey Decimal
658.02/2
Intended Audience
College Audience
Dewey Edition
23
Illustrated
Yes
Genre
Business & Economics

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