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Woodhead Publishing Series in Food Science, Technology and Nutrition: Open...
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eBay item number:153620408129
Item specifics
- Condition
- ISBN
- 9780857095954
- EAN
- 9780857095954
- Publication Year
- 2013
- Series
- Woodhead Publishing Series in Food Science, Technology and Nutrition Ser.
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Open Innovation in the Food and Beverage Industry
- Item Height
- 1in
- Item Length
- 9.2in
- Publisher
- Elsevier Science & Technology
- Item Width
- 6.1in
- Number of Pages
- 448 Pages
About this product
Product Information
Food and beverage companies are increasingly choosing to enhance internal idea development by pursuing an 'open innovation' approach, allowing the additional exploitation of external ideas and paths to market. Drawing on a range of important case studies, Open innovation in the food and beverage industry investigates the challenges and opportunities afforded by the incorporation of open innovation into the food industry. Part one provides a comprehensive overview of the changing nature of innovation in the food and drink industry, acknowledging trends and considering the implications and impact of open innovation. Part two then reviews the role of partners and networks in open innovation, with collaboration, co-creation of value with consumers, the effectiveness of cluster organizations and the importance of network knowledge all discussed, before part three goes on to explore the establishment and varied management aspects of open innovation partnerships and networks. Finally, open-innovation tools, processes and managerial frameworks are the focus of part four, with discussion of the development, application and psychology of a range of initiatives. With its distinguished editor and international team of expert contributors, Open innovation in the food and beverage industry is a unique guide to the implementation and management of open innovation for all food industry professionals involved in management, research and product development, as well as academics with an interest in open innovation across all industries.
Product Identifiers
Publisher
Elsevier Science & Technology
ISBN-10
0857095951
ISBN-13
9780857095954
eBay Product ID (ePID)
128669974
Product Key Features
Publication Name
Open Innovation in the Food and Beverage Industry
Format
Hardcover
Language
English
Publication Year
2013
Series
Woodhead Publishing Series in Food Science, Technology and Nutrition Ser.
Type
Textbook
Number of Pages
448 Pages
Dimensions
Item Length
9.2in
Item Height
1in
Item Width
6.1in
Additional Product Features
Lc Classification Number
Hd9000.5.O64 2013
Reviews
"...many agricultural and applied economics practitioners will find this book's subject matter both interesting and timely...provides excellent insight into a body of literature about innovation and technology management."-- American Journal of Agricultural Economics , January 27, 2015
Copyright Date
2013
Target Audience
Scholarly & Professional
Topic
Food Science, Industries / Food Industry
Genre
Technology & Engineering, Business & Economics
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