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Sensory Marketing: An Introduction

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Very Good

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£4.75

ApproximatelyEUR 5.63

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£8.80 (approx EUR 10.42) Standard Delivery. See detailsfor postage

Located in: Rossendale, United Kingdom

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Estimated between Tue, 25 Jun and Fri, 12 Jul to 43230

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eBay item number:155829411749

Last updated on 18 May, 2024 12:21:44 BSTView all revisionsView all revisions

Item specifics

Condition: Very Good: A book that has been read and does not look new, but is in excellent condition. No ... Very Good: A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab

Book Title: Sensory Marketing: An Introduction

Genre: Sales & marketing

ISBN: 9781526423252

Subject Area: Social Psychology

Publication Name: Sensory Marketing: an Introduction

Publisher: SAGE Publications LTD

Subject: Advertising, Marketing, Business

Publication Year: 2020

Type: Textbook

Format: Paperback

Language: English

Item Height: 242mm

Author: Bertil Hulten

Item Width: 170mm

Item Weight: 420g

Number of Pages: 240 Pages

About this product

Product Information

Authored by Bertil Hulten, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer. Sensory experiences combine not only to increase the chance of an immediate sale, but to influence perception of a product which then plays into a customer's chance of return, and brand loyalty for the future. * Hulten provides definitions, insight boxes, questions and case studies to provide an engaging learning experience. * The author is one of the most published professors in the field, sharing exclusive expertise and experience. * The book is thorough yet accessible, dedicating a chapter to each of the 5 senses.

Product Identifiers

Publisher

SAGE Publications LTD

ISBN-13

9781526423252

eBay Product ID (ePID)

26046624081

Product Key Features

Subject Area

Social Psychology

Author

Bertil Hulten

Publication Name

Sensory Marketing: an Introduction

Format

Paperback

Language

English

Subject

Advertising, Marketing, Business

Publication Year

2020

Type

Textbook

Number of Pages

240 Pages

Dimensions

Item Height

242mm

Item Width

170mm

Item Weight

420g

Additional Product Features

Title_Author

Bertil Hulten

Country/Region of Manufacture

United Kingdom

Item description from the seller

Business seller information

Revival Books Ltd

Revival Books

Hall Carr Mill

Fallbarn Road

Rawtenstall

Lancashire

BB4 7NX

United Kingdom

Show contact information

:enohP70272260710

:liamEku.oc.skooblaviver@skoob

Value added tax number:

GB 901578627

Trade registration number:

07693718

I certify that all my selling activities will comply with all EU laws and regulations.

CRN Number:

07693718

Seller assumes all responsibility for this listing.

eBay item number:155829411749

Last updated on 18 May, 2024 12:21:44 BSTView all revisionsView all revisions

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Item location:

Rossendale, United Kingdom

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£8.80 (approx EUR 10.42)	United States	Standard Delivery (Standard Int'l Postage)	Estimated between Tue, 25 Jun and Fri, 12 Jul to 43230 Seller dispatches within 1 day after receiving cleared payment.

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