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Digital Marketing: Strategy, Implementation and Practice by Chaffey, Dave

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£6.00
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Condition:
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Located in: Hertfordshire, United Kingdom
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Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
Book Title
Digital Marketing: Strategy, Implementation and Practice
Language
English
ISBN
9780273746102

About this product

Product Information

Now in its fifth edition, Digital Marketing (previously Internet Marketing) provides comprehensive, practical guidance on how companies can get the most out of digital media to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews from cutting edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.

Product Identifiers

Publisher
Pearson Education The Limited
ISBN-10
0273746103
ISBN-13
9780273746102
eBay Product ID (ePID)
114909323

Product Key Features

Number of Pages
728 Pages
Publication Name
Digital Marketing: Strategy, Implementation and Practice
Subject
Computer Science, Computer & IT, Marketing
Publication Year
2012
Type
Textbook
Author
Dave Chaffey, Fiona Ellis-Chadwick
Subject Area
Computing: Consumer Books ('technical Trade')
Format
Paperback

Dimensions

Item Height
264 mm
Item Weight
1346 g
Item Width
196 mm
Height
264mm
Width
196mm
Weight
1346g

Additional Product Features

Country/Region of Manufacture
United Kingdom
Spine
27mm

Item description from the seller

Seller business information

I certify that all my selling activities will comply with all EU laws and regulations.
VAT number: GB 858 5123 06
CRN: 04924751
About this seller

Phatpocket Book Shoppe

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Registered as a business seller
Phatpocket Ltd is a world class secondhand bookstore based in Hertfordshire, United Kingdom. We specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast ...
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