
How to Be a Spin Doctor - Paul Richards
£3.71£3.71
Mon, 16 Jun, 14:41Mon, 16 Jun, 14:41
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How to Be a Spin Doctor - Paul Richards
£3.71
ApproximatelyEUR 4.30
Condition:
Like New
A book that has been read, but looks new. The book cover has no visible wear, and the dust jacket (if applicable) is included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. May have no identifying marks on the inside cover. No wear and tear. See the seller’s listing for full details and description of any imperfections.
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Postage:
£5.00 (approx EUR 5.79) Economy Int'l Postage.
Located in: Rossendale, United Kingdom
Delivery:
Estimated between Tue, 2 Sep and Mon, 22 Sep to 94104
Returns:
No returns accepted.
Payments:
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Seller assumes all responsibility for this listing.
eBay item number:156839595655
Item specifics
- Condition
- Genre
- Politics & government
- ISBN
- 9781849549981
About this product
Product Information
Spin doctors are seldom out of the news for long. But who really understands what 'spin' is, or what spin doctors do? The media has moved on from a world where press officers carried piles of newspapers to the office each morning, when Twitter was what birds did and mobile phones were the size of bread loaves. Thank goodness Paul Richards is here to explain spin doctoring in a digital world.Essential reading for anyone who wants a career in communications or is intrigued by what keeps the cogs turning behind Parliament, How to Be a Spin Doctor covers all the essential skills, such as:* snagging positive media coverage* creating eye-catching news releases and photo opportunities* avoiding the endless traps set by journalistsPaul Richards challenges the increasingly negative connotations of spin, arguing that it is neither a dishonourable practice nor a new one; it's simply the most practical way to convey information or make a point. The truth of the matter is that the spin doctor's trade secrets can be useful to anyone trying to promote a company, client or cause: to protect reputations, get messages across and win public support. So it's time to start reading and get spinning.
Product Identifiers
Publisher
Biteback Publishing
ISBN-13
9781849549981
eBay Product ID (ePID)
223091247
Product Key Features
Publication Year
2016
Topic
Government
Book Title
How to Be a Spin Doctor
Number of Pages
256 Pages
Language
English
Type
Textbook
Format
Paperback
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Seller business information
VAT number: GB 901578627
CRN: 07693718
Seller Feedback (3,117,881)
This item (1)
All items (3,117,881)
- eBay automated Feedback- Feedback left by buyer.Past 6 monthsOrder completed successfully – tracked and on time
- 5***a (14)- Feedback left by buyer.Past monthVerified purchaseExcellent delivery time thank you
- j***u (2773)- Feedback left by buyer.Past monthVerified purchaseAll good
- 0***1 (1560)- Feedback left by buyer.Past monthVerified purchaseBought this book which was listed as 'as new' condition for a present. When it arrived it was tatty. All four corners damaged, the laminate on the cover was peeling back, there was green putty-like stuff on the front and back cover and dirty marks on two internal pages which did affect the reading. I contacted them about this but received a standard "please send photo" response which to me is a cop-out/stalling answer. Then no further help! On this encounter alone I cannot recommend them.
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