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When Great Wine Is Not Enough: A Wine Sales And Marketing Guide For Wineries, ..

Condition:
Good
Signed by author, inscribed to previous owner. GOod text, minor corner bumping.
Price:
US $9.49
ApproximatelyEUR 8.83
Postage:
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Located in: Petaluma, California, United States
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eBay item number:166345254048
Last updated on 08 Jun, 2024 16:25:10 BSTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read, but is in good condition. Minimal damage to the book cover eg. scuff marks, but no holes or tears. If this is a hard cover, the dust jacket may be missing. Binding has minimal wear. The majority of pages are undamaged with some creasing or tearing, and pencil underlining of text, but this is minimal. No highlighting of text, no writing in the margins, and no missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Signed by author, inscribed to previous owner. GOod text, minor corner bumping.”
ISBN
9780578629513
Publication Year
2020
Format
Trade Paperback
Language
English
Book Title
When Great Wine Is Not Enough : A Wine Sales and Marketing Guide for Wineries, Négociants and Wine Brand Owners
Author
Eric Guerra
Publisher
Reserve Tastings Wine Company LLC
Genre
Technology & Engineering, Business & Economics
Topic
General, Agriculture / General

About this product

Product Information

95% of the wine brands that are developed and launched each year ultimately fail. Just visit your local wine shop and you will see the same wine brands on the shelf year after year as the new brands seem to quickly disappear, with only a few making it longer.Taken in by the allure, charm and enchantment of wine country, thousands of entrepreneurs come to the wine industry attempting to create the next successful winery or wine brand, only to learn one difficult and very costly lesson . . .Great Wine Is Not EnoughWhether you're dreaming of moving to the Napa Valley and living the wine country dream, or if you have the next great wine brand idea, this highly informative yet succinct guide will place your wine venture in the 5% that do succeed. Written from a wine industry insiders' perspective, it will bring to light the great importance of sales & marketing as the keys to your overall success, and give you insights that only come with years of industry experience.

Product Identifiers

Publisher
Reserve Tastings Wine Company LLC
ISBN-10
0578629518
ISBN-13
9780578629513
eBay Product ID (ePID)
28038552391

Product Key Features

Publication Year
2020
Topic
General, Agriculture / General
Book Title
When Great Wine Is Not Enough : A Wine Sales and Marketing Guide for Wineries, Négociants and Wine Brand Owners
Language
English
Genre
Technology & Engineering, Business & Economics
Author
Eric Guerra
Format
Trade Paperback

Additional Product Features

Target Audience
Trade

Item description from the seller

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Registered as a private seller
Thereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.

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