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The Business Environment: Themes and Issues in a Globalizing World

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Item specifics

Condition
Very Good: A book that has been read and does not look new, but is in excellent condition. No ...
Subjects
Business, Economics & Industry
Region
World
Type
Textbook
Author
Dorron Otter, Paul Wetherly
Topic
Business, Economics, Global Politics, Marketing
Narrative Type
Non-Fiction
ISBN
9780199661381
Publication Year
2014
Format
Paperback
Language
English
Publication Name
The Business Environment: Themes and Issues in a Globalizing World
Item Height
265mm
Publisher
Oxford University Press
Item Width
196mm
Subject
Business, Economy & Industry, Business
Item Weight
960g
Number of Pages
512 Pages

About this product

Product Information

The third edition of this successful text builds on its unique and stimulating approach to the business environment, expanding its well-received structure to encompass a more international perspective. Part One outlines the classic 'PESTLE' structure, while Part Two explores key issues such as globalization, sustainability, equal opportunities, and entrepreneurship. Written in a highly engaging and accessible style, the book introduces students to critical thinking via the 'stop and think' boxes. The coherent themes running throughout the book enable students to gain a holistic understanding of the business environment with an integrated global focus. New to this editionContent has been updated throughout, with a large proportion of new case and illustrative material added to reinforce the international perspective.The chapter sequence has been re-structured and includes fresh new outlooks from established and respected leaders in their field.The editors have adopted a more thoroughly integrated international focus in the new edition.

Product Identifiers

Publisher
Oxford University Press
ISBN-10
0199661383
ISBN-13
9780199661381
eBay Product ID (ePID)
176657498

Product Key Features

Author
Dorron Otter, Paul Wetherly
Publication Name
The Business Environment: Themes and Issues in a Globalizing World
Format
Paperback
Language
English
Subject
Business, Economy & Industry, Business
Publication Year
2014
Type
Textbook
Number of Pages
512 Pages

Dimensions

Item Height
265mm
Item Width
196mm
Weight
1074g
Height
265mm
Width
196mm
Item Weight
960g

Additional Product Features

Spine
21mm
Genre
Business, Accounting & Vocational: Textbooks & Study Guides
Editor
Dorron Otter, Paul Wetherly
Country/Region of Manufacture
United Kingdom

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