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Marketing: Concepts and Strategies by O. C. Ferrell, Sally Dibb, Lyndon Simkin,

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Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
ISBN
9780395669280
Publication Year
1994
Type
Textbook
Format
Paperback
Language
English
Publication Name
Marketing: Concepts and Strategies
Item Height
280mm
Author
O. C. Ferrell, Sally Dibb, Lyndon Simkin, William M. Pride
Publisher
HMH
Subject
Marketing
Number of Pages
848 Pages

About this product

Product Information

Derived from the American text by Pride and Ferrell, this marketing textbook features integration of product and market examples, statistics and practices. The coverage, examples, cases and updates are addressed to the contemporary European student. Ancillary package available upon adoption.

Product Identifiers

Publisher
HMH
ISBN-13
9780395669280
eBay Product ID (ePID)
90184762

Product Key Features

Author
O. C. Ferrell, Sally Dibb, Lyndon Simkin, William M. Pride
Publication Name
Marketing: Concepts and Strategies
Format
Paperback
Language
English
Subject
Marketing
Publication Year
1994
Type
Textbook
Number of Pages
848 Pages

Dimensions

Item Height
280mm

Additional Product Features

Title_Author
Sally Dibb, William M. Pride, O. C. Ferrell, Lyndon Simkin
Country/Region of Manufacture
United States

Item description from the seller

cyclops365

cyclops365

96.7% positive Feedback
744 items sold
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Detailed seller ratings

Average for the last 12 months

Accurate description
4.8
Reasonable postage cost
5.0
Delivery time
5.0
Communication
5.0
Registered as a private seller
Thereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.

Seller Feedback (472)

a***i (69)- Feedback left by buyer.
Past 6 months
Verified purchase
It is my mums and she wants to try and get it repaired. I'm disappointed at such a flimsy reason for breaking our contract considering eBay's advice to sellers: "Sellers are obligated to complete the sale when a buyer makes a purchase. However, we understand that there may be circumstances in which orders need to be cancelled." I'm surprised at your 100% rating with a large number of sales.
i***a (213)- Feedback left by buyer.
Past year
Verified purchase
Arrived in great condition thanks
s***u (4160)- Feedback left by buyer.
Past year
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Excellent service from seller. Many thanks