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Pikachu's Global Adventure : The Rise and Fall of Pokemon, Paperback by Tobin...

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Last updated on 20 May, 2024 01:53:09 BSTView all revisionsView all revisions

Item specifics

Condition
Like New: A book that has been read, but looks new. The book cover has no visible wear, and the dust ...
Book Title
Pikachu's Global Adventure : The Rise and Fall of Pokemon
ISBN
9780822332879
Publication Year
2004
Type
Textbook
Format
Paperback
Subject Area
Multimedia
Language
English
Publication Name
Pikachu's Global Adventure: the Rise and Fall of Pokemon
Item Height
216mm
Author
Joseph Tobin
Publisher
Duke University Press
Item Width
149mm
Subject
Marketing, Business
Number of Pages
312 Pages

About this product

Product Information

Discusses the phenomenon of Pokemon in a transnational and multidisciplinary perspective Emphasizes Pokemon's significance as the first Japanese cultural product to enjoy substantial worldwide success and challenge western dominance in the global production and circulation of cultural goods Initially developed in Japan by Nintendo as a computer game, Pokemon swept the globe in the late 1990s. Based on a narrative in which a group of children capture, train, and do battle with over a hundred imaginary creatures, Pokemon quickly diversified into an array of popular products including comic books, a TV show, movies, trading cards, stickers, toys, and clothing. Pokemon eventually became the top grossing children's product of all time. Yet the phenomenon fizzled as quickly as it had ignited. By 2002, the Pokemon craze was mostly over. Pikachu's Global Adventure describes the spectacular, complex, and unpredictable rise and fall of Pokemon in countries around the world. In analyzing the popularity of Pokemon, this innovative volume addresses core debates about the globalization of popular culture and about children's consumption of mass-produced culture. Tracking the reception of Pokemon in Japan, the United States, Great Britain, France, and Israel, they emphasize its significance as the first Japanese cultural product to enjoy substantial worldwide success and challenge western dominance in the global production and circulation of cultural goods.

Product Identifiers

Publisher
Duke University Press
ISBN-13
9780822332879
eBay Product ID (ePID)
90854628

Product Key Features

Subject Area
Multimedia
Author
Joseph Tobin
Publication Name
Pikachu's Global Adventure: the Rise and Fall of Pokemon
Format
Paperback
Language
English
Subject
Marketing, Business
Publication Year
2004
Type
Textbook
Number of Pages
312 Pages

Dimensions

Item Height
216mm
Item Width
149mm

Additional Product Features

Country/Region of Manufacture
United States
Editor
Joseph Tobin

Item description from the seller

Business seller information

Far Corner Europe Limited
Barbara Blake
19-20 Bourne Court
Southend Road
Woodford Green
Essex
IG8 8HD
United Kingdom
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:liamEmoc.secirpkoobtaerg@kusredroyabe
Value added tax number:
  • GB 307932304
Trade registration number:
  • 10691061
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