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The Copy Book: How Some of the Best Advertising Writers in the World.. Taschen
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US $14.25
ApproximatelyEUR 13.33
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Located in: Manteca, California, United States
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Estimated between Mon, 6 May and Thu, 9 May to 43230
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eBay item number:196347392317
Item specifics
- Condition
- ISBN
- 9783836568524
- Book Title
- D&Ad. the Copy Book
- Item Length
- 8in
- Publisher
- Taschen
- Publication Year
- 2018
- Format
- Hardcover
- Language
- English
- Item Height
- 1.9in
- Genre
- Design, Business & Economics
- Topic
- Graphic Arts / Advertising, Advertising & Promotion
- Item Width
- 5.9in
- Item Weight
- 29.7 Oz
- Number of Pages
- 544 Pages
About this product
Product Information
In 1995, the D&AD published a book on the art of writing for advertising. The then best-selling book remains an important reference work today-a bible for creative directors. D&AD and TASCHEN have joined forces to bring you an updated and redesigned edition of the publication . Regarded as the most challenging field in advertising, copywriting is usually left to the most talented professionals-often agency leaders or owners themselves. The book features a work selection and essays by 53 leading professionals in the world , including copywriting superstars such as David Abbott, Lionel Hunt, Steve Hayden, Dan Wieden, Neil French, Mike Lescarbeau, Adrian Holmes, and Barbara Nokes. The lessons to be learned on these pages will help you create clearer and more persuasive arguments, whether you are writing an inspiring speech, an engaging web banner or a persuasive letter. This is not simply a "must-have" book for people in advertising and marketing , it is also a "should-have" for anyone who needs to involve or influence people , by webpage, on paper, or in person.
Product Identifiers
Publisher
Taschen
ISBN-10
3836568527
ISBN-13
9783836568524
eBay Product ID (ePID)
242562369
Product Key Features
Book Title
D&Ad. the Copy Book
Format
Hardcover
Language
English
Topic
Graphic Arts / Advertising, Advertising & Promotion
Publication Year
2018
Genre
Design, Business & Economics
Number of Pages
544 Pages
Dimensions
Item Length
8in
Item Height
1.9in
Item Width
5.9in
Item Weight
29.7 Oz
Additional Product Features
Lc Classification Number
Hf5825.C6 2018
Copyright Date
2018
Lccn
2021-301701
Intended Audience
Trade
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:196347392317
Postage and packaging
Item location:
Manteca, California, United States
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| Postage and packaging | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free postage | United States | Economy P&P (USPS Media MailTM) | Estimated between Mon, 6 May and Thu, 9 May to 43230 |
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| Will usually dispatch within 3 working days of receiving cleared payment. |
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