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Harvard Business Review on Reinventing Your Marketing

by Review, Harvard Business | PB | Good
Condition:
Good
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ... Read moreAbout condition
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ApproximatelyEUR 7.00
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Last updated on 15 May, 2024 10:15:20 BSTView all revisionsView all revisions

Item specifics

Condition
Good
A book that has been read, but is in good condition. Minimal damage to the book cover eg. scuff marks, but no holes or tears. If this is a hard cover, the dust jacket may be missing. Binding has minimal wear. The majority of pages are undamaged with some creasing or tearing, and pencil underlining of text, but this is minimal. No highlighting of text, no writing in the margins, and no missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, ...
Binding
Paperback
Weight
0 lbs
Product Group
Book
IsTextBook
No
ISBN
9781422162552
Book Title
Harvard Business Review on Reinventing Your Marketing
Item Length
8.3in
Publisher
Harvard Business Review Press
Publication Year
2011
Format
Trade Paperback
Language
English
Item Height
0.3in
Author
Harvard Business Review Staff
Genre
Business & Economics
Topic
Marketing / General, Management
Item Width
5.5in
Item Weight
9.5 Oz
Number of Pages
272 Pages

About this product

Product Information

Stop pushing products--and start cultivating customer relationships. If you need the best practices and ideas for marketing today--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Figure out what business you're really in - Collaborate with customers to meet current and future needs - Create products that perform the jobs people need to get done - Get a bird's-eye view of your brands' strengths and weaknesses - Tap a market that's larger than China and India combined - Deliver superior value to your B2B customers - End the war between sales and marketing

Product Identifiers

Publisher
Harvard Business Review Press
ISBN-10
1422162559
ISBN-13
9781422162552
eBay Product ID (ePID)
102821963

Product Key Features

Book Title
Harvard Business Review on Reinventing Your Marketing
Author
Harvard Business Review Staff
Format
Trade Paperback
Language
English
Topic
Marketing / General, Management
Publication Year
2011
Genre
Business & Economics
Number of Pages
272 Pages

Dimensions

Item Length
8.3in
Item Height
0.3in
Item Width
5.5in
Item Weight
9.5 Oz

Additional Product Features

Lc Classification Number
Hf5415.13
Copyright Date
2011
Lccn
2011-000863
Dewey Decimal
658.8/02
Intended Audience
Trade
Dewey Edition
22
Illustrated
Yes

Item description from the seller

Business seller information

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United States
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