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Art and Advertising by Joan Gibbons (English) Paperback Book

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Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
ISBN-13
9781850435860
Type
Does not apply
ISBN
9781850435860
Publication Year
2005
Format
Paperback
Language
English
Book Title
Art and Advertising
Item Height
210mm
Author
Joan Gibbons
Publisher
Bloomsbury Publishing
Item Width
148mm
Number of Pages
208 Pages

About this product

Product Information

Over the past twenty-five years the relationship between art and advertising has become increasingly varied and complex, with artists appropriating the billboards and neon displays of the ad world, and advertising strategies borrowing both the tactics and imagery of contemporary art. This wide-ranging book charts key points of contact, overlap and exchange between the two fields. Joan Gibbons looks at the work of a number of artists from Barbara Kruger, Les Levine and Victor Burgin though to Sylvie Fleurie and Swetlana Heger and at cutting edge advertising campaigns including Benson's Silk Cut, Benetton's Shock of Reality and US agency Wieden and Kennedy's work for Nike. She discusses too the various collaborations and crossovers between art and advertising: the work of artist, director and creative Tony Kaye; adman turned collector Charles Saatchi and the issues of celebrity and branding that surround him; and the endorsement of art by highly branded products such as Absolut Vodka, to show that art and advertising are more mutually enriching than ever.

Product Identifiers

Publisher
Bloomsbury Publishing
ISBN-13
9781850435860
eBay Product ID (ePID)
92100109

Product Key Features

Book Title
Art and Advertising
Author
Joan Gibbons
Format
Paperback
Language
English
Publication Year
2005
Number of Pages
208 Pages

Dimensions

Item Height
210mm
Item Width
148mm

Additional Product Features

Title_Author
Joan Gibbons
Series Title
Art and Series
Country/Region of Manufacture
United Kingdom

Item description from the seller

Business seller information

ABC Books Ltd
Unit 2D
Gatwick Gate Industrial Estate
Crawley, Lowfield Heath
London
RH11 0TG
United Kingdom
Value added tax number:
  • GB 324767388
Trade registration number:
  • 05034144
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