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Item specifics
- Condition
- ISBN
- 9780691123776
About this product
Product Identifiers
Publisher
Princeton University Press
ISBN-10
0691123772
ISBN-13
9780691123776
eBay Product ID (ePID)
44906643
Product Key Features
Number of Pages
344 Pages
Language
English
Publication Name
Soft News Goes to War : Public Opinion and American Foreign Policy in the New Media Age
Publication Year
2005
Subject
History & Theory, Television / General, Industries / Media & Communications, International Relations / General
Type
Textbook
Subject Area
Political Science, Performing Arts, Business & Economics
Format
Perfect
Dimensions
Item Height
0.8 in
Item Weight
18 Oz
Item Length
9.2 in
Item Width
6.1 in
Additional Product Features
Intended Audience
College Audience
Reviews
Baum marshals an impressive body of research data to support his thesis, and he arranges it in a highly readable manner. -- Choice, Baum's study of 'soft news' is comprehensive.... It is rare to see a combination of use-, content-, and effects-based research in a single work, and the author should be applauded for such efforts., ÝO¨ne of the better political communication books of recent years. . . . ÝT¨his book will open the eyes of scholars and practitioners alike to the new world of public communication. "Soft News Goes to War" is a must read for those interested in the media, public opinion, and foreign policy. -- Thomas E. Patterson "Political Science Quarterly", Baum's study of 'soft news' is comprehensive. . . . It is rare to see a combination of use-, content-, and effects-based research in a single work, and the author should be applauded for such efforts., Presenting an important and carefully researched analysis, this timely book documents why political communication research can no longer ignore entertainment programming as an important source of political information. -- Scott L. Althaus, Harvard International Journal of Press/Politics, Baum presents a detailed theoretical model that serves as a foundation for his study of soft news. It is important that future research in this area use Baum's model as a foundation from which to bring greater sophistication (relative to greater complexity) in outlining the processes that generate soft news effects., "Presenting an important and carefully researched analysis, this timely book documents why political communication research can no longer ignore entertainment programming as an important source of political information."-- Scott L. Althaus, Harvard International Journal of Press/Politics, "Baum's study of 'soft news' is comprehensive. . . . It is rare to see a combination of use-, content-, and effects-based research in a single work, and the author should be applauded for such efforts."-- R. Lance Holbert, Public Opinion Quarterly, "Soft News Goes to War" is an important work. Prior to its publication, many researchers had speculated about the political consequences of soft news, but none had provided the rigorously derived conclusions that Baum does. . . . [Readers] will find intriguing and provocative insights to reward them., Baum presents a detailed theoretical model that serves as a foundation for his study of soft news. It is important that future research in this area use Baum's model as a foundation from which to bring greater sophistication (relative to greater complexity) in outlining the processes that generate soft news effects. -- R. Lance Holbert, Public Opinion Quarterly, "[O]ne of the better political communication books of recent years. . . . [T]his book will open the eyes of scholars and practitioners alike to the new world of public communication. Soft News Goes to War is a must read for those interested in the media, public opinion, and foreign policy."-- Thomas E. Patterson, Political Science Quarterly, [O]ne of the better political communication books of recent years. . . . [T]his book will open the eyes of scholars and practitioners alike to the new world of public communication. Soft News Goes to War is a must read for those interested in the media, public opinion, and foreign policy., "Baum presents a detailed theoretical model that serves as a foundation for his study of soft news. It is important that future research in this area use Baum's model as a foundation from which to bring greater sophistication (relative to greater complexity) in outlining the processes that generate soft news effects." --R. Lance Holbert, Public Opinion Quarterly, "Baum's study of 'soft news' is comprehensive. . . . It is rare to see a combination of use-, content-, and effects-based research in a single work, and the author should be applauded for such efforts." --R. Lance Holbert, Public Opinion Quarterly, "Baum sets us off on some productive paths for more research in the area. The book is well written, cautious, and generally impressive. I recommend it highly for all students of contemporary political communication and public opinion." --Susan Herbst, Political Communication, [O]ne of the better political communication books of recent years. . . . [T]his book will open the eyes of scholars and practitioners alike to the new world of public communication. Soft News Goes to War is a must read for those interested in the media, public opinion, and foreign policy. -- Thomas E. Patterson, Political Science Quarterly, Soft News Goes to Waris an important work. Prior to its publication, many researchers had speculated about the political consequences of soft news, but none had provided the rigorously derived conclusions that Baum does. . . . [Readers] will find intriguing and provocative insights to reward them. -- Paul R. Brewer, Perspectives on Political Science, Baum sets us off on some productive paths for more research in the area. The book is well written, cautious, and generally impressive. I recommend it highly for all students of contemporary political communication and public opinion. -- Susan Herbst, Political Communication, " Soft News Goes to War is an important work. Prior to its publication, many researchers had speculated about the political consequences of soft news, but none had provided the rigorously derived conclusions that Baum does. . . . [Readers] will find intriguing and provocative insights to reward them."-- Paul R. Brewer, Perspectives on Political Science, Baum's study of 'soft news' is comprehensive. . . . It is rare to see a combination of use-, content-, and effects-based research in a single work, and the author should be applauded for such efforts. -- R. Lance Holbert, Public Opinion Quarterly, Baum marshals an impressive body of research data to support his thesis, and he arranges it in a highly readable manner., "[O]ne of the better political communication books of recent years. . . . [T]his book will open the eyes of scholars and practitioners alike to the new world of public communication. Soft News Goes to War is a must read for those interested in the media, public opinion, and foreign policy." --Thomas E. Patterson, Political Science Quarterly, Soft News Goes to War is an important work. Prior to its publication, many researchers had speculated about the political consequences of soft news, but none had provided the rigorously derived conclusions that Baum does. . . . [Readers] will find intriguing and provocative insights to reward them., "Baum sets us off on some productive paths for more research in the area. The book is well written, cautious, and generally impressive. I recommend it highly for all students of contemporary political communication and public opinion."-- Susan Herbst, Political Communication, [O]ne of the better political communication books of recent years. . . . [T]his book will open the eyes of scholars and practitioners alike to the new world of public communication. "Soft News Goes to War" is a must read for those interested in the media, public opinion, and foreign policy., [O]ne of the better political communication books of recent years. . . . [T]his book will open the eyes of scholars and practitioners alike to the new world of public communication.Soft News Goes to Waris a must read for those interested in the media, public opinion, and foreign policy. -- Thomas E. Patterson, Political Science Quarterly, Presenting an important and carefully researched analysis, this timely book documents why political communication research can no longer ignore entertainment programming as an important source of political information., "Baum marshals an impressive body of research data to support his thesis, and he arranges it in a highly readable manner." -- Choice, "Baum presents a detailed theoretical model that serves as a foundation for his study of soft news. It is important that future research in this area use Baum's model as a foundation from which to bring greater sophistication (relative to greater complexity) in outlining the processes that generate soft news effects."-- R. Lance Holbert, Public Opinion Quarterly, "Baum marshals an impressive body of research data to support his thesis, and he arranges it in a highly readable manner."-- Choice, "Presenting an important and carefully researched analysis, this timely book documents why political communication research can no longer ignore entertainment programming as an important source of political information." --Scott L. Althaus, Harvard International Journal of Press/Politics, Soft News Goes to War is an important work. Prior to its publication, many researchers had speculated about the political consequences of soft news, but none had provided the rigorously derived conclusions that Baum does. . . . [Readers] will find intriguing and provocative insights to reward them. -- Paul R. Brewer, Perspectives on Political Science, Baum sets us off on some productive paths for more research in the area. The book is well written, cautious, and generally impressive. I recommend it highly for all students of contemporary political communication and public opinion., " Soft News Goes to War is an important work. Prior to its publication, many researchers had speculated about the political consequences of soft news, but none had provided the rigorously derived conclusions that Baum does. . . . [Readers] will find intriguing and provocative insights to reward them." --Paul R. Brewer, Perspectives on Political Science
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
070.1950973
Table Of Content
PREFACE ix CHAPTER ONE: War and Entertainment 1 Appendix. Defining "Attentiveness" 15 CHAPTER TWO: Soft News and the Accidentally Attentive Public 18 Appendix. Locating Changes in Cognitive Costs and Benefits 53 CHAPTER THREE: "I Heard It on Oprah" 57 Appendix. Content Analysis Coding Form 95 CHAPTER FOUR: Bringing War to the Masses 97 Appendix 1. On Using Opinionation as an Indicator of Attentiveness 133 Appendix 2. Variable Definitions 138 Appendix 3. Statistical Tables 144 CHAPTER FIVE: Tuning Out the World Isn't as Easy as It Used to Be 156 Appendix 1. Data Sources and Variable Definitions 195 Appendix 2. Testing for Floor and Ceiling Effects 200 Appendix 3. Comparing Korea, Vietnam, and the Persian Gulf War 202 Appendix 4. Statistical Tables 204 CHAPTER SIX: Rallying Round the Water Cooler 212 Appendix 1. Variable Definitions 223 Appendix 2. Statistical Tables 225 CHAPTER SEVEN: Soft News and World Views: Foreign Policy Attitudes of the Inattentive Public 229 Appendix. Statistical Tables 259 CHAPTER EIGHT: Soft News, Public Opinion, and American Foreign Policy: The Good, the Bad, and the Merely Entertaining 269 Appendix. Statistical Tables 292 NOTES 295 REFERENCES 330 INDEX 345
Synopsis
The American public has consistently declared itself less concerned with foreign affairs in the post-Cold War era, even after 9/11, than at any time since World War II. How can it be, then, that public attentiveness to U.S. foreign policy crises has increased? This book represents the first systematic attempt to explain this apparent paradox. Matthew Baum argues that the answer lies in changes to television's presentation of political information. In so doing he develops a compelling "byproduct" theory of information consumption. The information revolution has fundamentally changed the way the mass media, especially television, covers foreign policy. Traditional news has been repackaged into numerous entertainment-oriented news programs and talk shows. By transforming political issues involving scandal or violence (especially attacks against America) into entertainment, the "soft news" media have actually captured more viewers who will now follow news about foreign crises, due to its entertainment value, even if they remain uninterested in foreign policy. Baum rigorously tests his theory through content analyses of traditional and soft news media coverage of various post-WWII U.S. foreign crises and statistical analyses of public opinion surveys. The results hold key implications for the future of American politics and foreign policy. For instance, watching soft news reinforces isolationism among many inattentive Americans. Scholars, political analysts, and even politicians have tended to ignore the soft news media and politically disengaged citizens. But, as this well-written book cogently demonstrates, soft news viewers represent a largely untapped reservoir of unusually persuadable voters., The American public has consistently declared itself less concerned with foreign affairs in the post-Cold War era. How can it be, then, that public attentiveness to US foreign policy crises has increased? This book represents a systematic attempt to explain this apparent paradox., The American public has consistently declared itself less concerned with foreign affairs in the post-Cold War era, even after 9/11, than at any time since World War II. How can it be, then, that public attentiveness to U.S. foreign policy crises has increased? This book represents the first systematic attempt to explain this apparent paradox. Matthew Baum argues that the answer lies in changes to television's presentation of political information. In so doing he develops a compelling "byproduct" theory of information consumption. The information revolution has fundamentally changed the way the mass media, especially television, covers foreign policy. Traditional news has been repackaged into numerous entertainment-oriented news programs and talk shows. By transforming political issues involving scandal or violence (especially attacks against America) into entertainment, the "soft news" media have actually captured more viewers who will now follow news about foreign crises, due to its entertainment value, even if they remain uninterested in foreign policy.Baum rigorously tests his theory through content analyses of traditional and soft news media coverage of various post-WWII U.S. foreign crises and statistical analyses of public opinion surveys.The results hold key implications for the future of American politics and foreign policy. For instance, watching soft news reinforces isolationism among many inattentive Americans. Scholars, political analysts, and even politicians have tended to ignore the soft news media and politically disengaged citizens. But, as this well-written book cogently demonstrates, soft news viewers represent a largely untapped reservoir of unusually persuadable voters.
LC Classification Number
PN4888.T4B34 2005
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