Picture 1 of 1
Marketing Channels
Condition:
“Ships Within 48 hours M-F. Very Good Condition - May show some limited signs of wear and may have a ”... Read moreAbout condition
Postage:
Located in: McKeesport, Pennsylvania, United States
Delivery:
Estimated between Thu, 27 Jun and Sat, 29 Jun to 43230
Returns:
Payments:
Shop with confidence
Seller information
- 99.6% positive Feedback
Registered as a business seller
Seller assumes all responsibility for this listing.
eBay item number:254252816519
Item specifics
- Condition
- Very Good
- Seller notes
- Book Title
- Marketing Channels
- Artist
- Kumar, Dinesh
- ISBN
- 9780198077091
- Subject Area
- Business & Economics
- Publication Name
- Marketing Channels
- Publisher
- Oxford University Press, Incorporated
- Item Length
- 7.3 in
- Subject
- Marketing / General, General, Management, International / General
- Publication Year
- 2012
- Type
- Textbook
- Format
- Uk-Trade Paper
- Language
- English
- Item Height
- 1 in
- Item Weight
- 29.7 Oz
- Item Width
- 9.4 in
- Number of Pages
- 576 Pages
About this product
Product Identifiers
Publisher
Oxford University Press, Incorporated
ISBN-10
0198077092
ISBN-13
9780198077091
eBay Product ID (ePID)
117109561
Product Key Features
Number of Pages
576 Pages
Language
English
Publication Name
Marketing Channels
Subject
Marketing / General, General, Management, International / General
Publication Year
2012
Type
Textbook
Subject Area
Business & Economics
Format
Uk-Trade Paper
Dimensions
Item Height
1 in
Item Weight
29.7 Oz
Item Length
7.3 in
Item Width
9.4 in
Additional Product Features
Intended Audience
Scholarly & Professional
LCCN
2012-406475
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658.87
Table Of Content
Part I Roles and Functions of Marketing Channels1. Overview of sales and distribution function in India2. The Distribution Channel3. Formats of distribution channels4. Business Environment and Channel ManagementPart II Designing Distribution Channels5. Distribution Channels Design6. Systems of Distribution: Wholesalers7. Front end of Distribution: Retail8. Direct Marketing Systems9. Moving Goods: LogisticsPart III Managing Marketing Channels10. Channel Structure and Integration11. Managing Channels and handling conflictsPart IV Marketing Channel Control12. Evaluation of Marketing Channels13. Channel Information SystemsPart V Modern Distribution Channels14. Rural Distribution15. Distribution in a digital age16. International Marketing Channels
Synopsis
Marketing Channels is a comprehensive, syllabi oriented textbook designed especially for students of post graduate management programmes, specializing in marketing. The book delves into core concepts and theories of the distribution aspect of marketing and explains them through numerous examples, figures, images, and cases. Divided into five parts, the book begins with an overview of sales and distribution in India and goes on to discuss the various formats and environment of channels. Part II acquaints the students with the various components related to the design of distribution channels. Part III explores the management of marketing channels, which involves understanding the structure and integration as well as managing members and their conflicts. Performance evaluation and information systems constitute PartIV of the book. The concluding part, i.e., Part V, is devoted to modern distribution channels, which include rural distribution, distribution in the digital age, and international marketing channels.Besides students of marketing, the book will also be useful to practitioners in the field of logistics and distribution., Marketing Channels is a comprehensive textbook that delves into the complexities involved in distribution channels, especially in India. The concepts have been explained in simple and student friendly manner and illustrated through suitable Indian as well as global examples., Marketing Channels is a comprehensive, syllabi oriented textbook designed especially for students of post graduate management programmes, specializing in marketing. The book delves into core concepts and theories of the distribution aspect of marketing and explains them through numerous examples, figures, images, and cases.Divided into five parts, the book begins with an overview of sales and distribution in India and goes on to discuss the various formats and environment of channels. Part II acquaints the students with the various components related to the design of distribution channels. Part III explores the management of marketing channels, which involves understanding the structure and integration as well as managing members and their conflicts. Performance evaluation and information systems constitute Part IV of the book. The concluding part, i.e., Part V, is devoted to modern distribution channels, which include rural distribution, distribution in the digital age, and international marketing channels.Besides students of marketing, the book will also be useful to practitioners in the field of logistics and distribution., Marketing Channels is a comprehensive, syllabi-oriented textbook designed especially for students of post graduate management programs, specializing in marketing. The book delves into core concepts and theories of the distribution aspect of marketing and explains them through numerous examples, figures, images, and cases. Divided into five parts, the book begins with an overview of sales and distribution in India and goes on to discuss the various formats and environment of channels. Part II acquaints the students with the various components related to the design of distribution channels. Part III explores the management of marketing channels, which involves understanding the structure and integration as well as managing members and their conflicts. Performance evaluation and information systems constitute Part IV of the book. The concluding part, i.e., Part V, is devoted to modern distribution channels, which include rural distribution, distribution in the digital age, and international marketing channels. Besides students of marketing, the book will also be useful to practitioners in the field of logistics and distribution.
LC Classification Number
HF5415.129.K86 2012
Copyright Date
2012
ebay_catalog_id
4
Item description from the seller
Business seller information
Marhoefer Roberts, LLC
Richard Roberts
3200 Walnut St
15132 McKeesport, PA
United States
I certify that all my selling activities will comply with all EU laws and regulations.
Seller assumes all responsibility for this listing.
eBay item number:254252816519
Postage and packaging
Item location:
McKeesport, Pennsylvania, United States
Posts to:
Afghanistan, Albania, Algeria, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan Republic, Bahamas, Bahrain, Bangladesh, Belgium, Belize, Benin, Bermuda, Bhutan, Bolivia, Bosnia and Herzegovina, Botswana, Brazil, Brunei Darussalam, Bulgaria, Burkina Faso, Burundi, Cambodia, Cameroon, Canada, Cape Verde Islands, Cayman Islands, Central African Republic, Chad, Chile, China, Colombia, Costa Rica, Cyprus, Czech Republic, Côte d'Ivoire (Ivory Coast), Democratic Republic of the Congo, Denmark, Djibouti, Dominican Republic, Ecuador, Egypt, El Salvador, Equatorial Guinea, Eritrea, Estonia, Ethiopia, Fiji, Finland, France, Gabon Republic, Gambia, Georgia, Germany, Ghana, Gibraltar, Greece, Greenland, Grenada, Guatemala, Guinea, Guinea-Bissau, Guyana, Haiti, Honduras, Hong Kong, Hungary, Iceland, India, Indonesia, Ireland, Israel, Italy, Jamaica, Japan, Jordan, Kazakhstan, Kenya, Kiribati, Kuwait, Kyrgyzstan, Laos, Latvia, Lebanon, Lesotho, Liberia, Liechtenstein, Lithuania, Luxembourg, Macau, Macedonia, Madagascar, Malawi, Malaysia, Maldives, Mali, Malta, Mauritania, Mauritius, Mexico, Moldova, Monaco, Mongolia, Montenegro, Montserrat, Morocco, Mozambique, Namibia, Nauru, Nepal, Netherlands, New Zealand, Nicaragua, Niger, Nigeria, Norway, Oman, Pakistan, Panama, Papua New Guinea, Paraguay, Peru, Philippines, Poland, Portugal, Qatar, Republic of Croatia, Republic of the Congo, Romania, Rwanda, Saint Kitts-Nevis, Saint Lucia, Saint Vincent and the Grenadines, San Marino, Saudi Arabia, Senegal, Serbia, Seychelles, Sierra Leone, Singapore, Slovakia, Slovenia, Solomon Islands, South Africa, South Korea, Spain, Sri Lanka, Suriname, Swaziland, Sweden, Switzerland, Taiwan, Tajikistan, Tanzania, Thailand, Togo, Tonga, Trinidad and Tobago, Tunisia, Turkey, Turkmenistan, Turks and Caicos Islands, Uganda, United Arab Emirates, United Kingdom, United States, Uruguay, Uzbekistan, Vanuatu, Vatican City State, Vietnam, Wallis and Futuna, Western Samoa, Yemen, Zambia, Zimbabwe
Excludes:
American Samoa, Barbados, British Virgin Islands, Comoros, Cook Islands, Dominica, Falkland Islands (Islas Malvinas), French Guiana, French Polynesia, Guadeloupe, Guam, Iraq, Libya, Marshall Islands, Martinique, Mayotte, Micronesia, Netherlands Antilles, New Caledonia, Niue, Palau, Puerto Rico, Reunion, Russian Federation, Saint Helena, Somalia, Tuvalu, Ukraine, Venezuela, Virgin Islands (U.S.), Western Sahara
| Postage and packaging | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free postage | United States | Economy P&P (USPS Media MailTM) | Estimated between Thu, 27 Jun and Sat, 29 Jun to 43230 |
| Dispatch time |
|---|
| Will usually dispatch within 2 working days of receiving cleared payment. |
| Taxes |
|---|
| Seller charges sales tax in |
Sales tax for an item #254252816519
Sales tax for an item #254252816519
Seller collects sales tax/VAT for items dispatched to the following states:
| County | VAT rate |
|---|
Returns policy
| After receiving the item, cancel the purchase within | Refund will be given as | Return postage |
|---|---|---|
| 30 days | Money back | Seller pays for return postage |
The seller is responsible for return postage costs.
| Return policy details |
|---|
| Returns accepted |
Most Buy It Now purchases are protected by the Consumer Rights Directive, which allow you to cancel the purchase within seven working days from the day you receive the item. Find out more about your rights as a buyer and exceptions.
Payment details
Payment methods
Popular categories from this shop
Registered as a business seller
Seller Feedback (229,554)
r***t (1471)- Feedback left by buyer.
Past month
Verified purchase
Good seller, good packaging, fast shipping.
e***s (470)- Feedback left by buyer.
Past month
Verified purchase
Thanks!
2***d (464)- Feedback left by buyer.
Past month
Verified purchase
AAA+ Great service and product is as advertised.
More to explore:
- Marketing Adult Learning & University Books,
- Marketing Adult Learning & University Textbook,
- Marketing Dictionaries & Reference Books,
- Marketing Non-Fiction Hardcover Books,
- Marketing Dictionaries & Reference Books in English,
- Non-Fiction Marketing Fiction & Non-Fiction Books,
- Oxford University Press Marketing Adult Learning & University Books,
- Non-Fiction Paperback Marketing Fiction & Books,
- Non-Fiction For Dummies Marketing Fiction & Non-Fiction Books,
- Non-Fiction Marketing Fiction Books & 1900-1949 Publication Year