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The Cultural Dimension of Global Business (7th Edition) - Picture 1 of 1
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The Cultural Dimension of Global Business (7th Edition)

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eBay item number:256432332866

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Artist
Ferraro, Gary; Briody, Elizabeth
Book Title
The Cultural Dimension of Global Business (7th Edition)
ISBN
9780205835591
Subject Area
Business & Economics, Language Arts & Disciplines, Social Science, Political Science
Publication Name
Cultural Dimension of Global Business
Item Length
8.9 in
Publisher
Routledge
Subject
Communication Studies, Anthropology / Cultural & Social, International / General, Anthropology / General, Public Policy / Economic Policy
Publication Year
2012
Type
Textbook
Format
Trade Paperback
Language
English
Item Height
0.3 in
Author
Elizabeth K. Briody, Gary Ferraro
Item Width
6 in
Item Weight
14.8 Oz
Number of Pages
304 Pages

About this product

Product Information

Demonstrates how the theory and insights of cultural anthropology can positively influence the conduct of global business. The Cultural Dimension of Global Business provides a foundation for understanding the impact of culture on global business and global business on culture. Learning Goals Upon completing this book readers will be able to: Understand the interaction between global business and culture Discuss comparative values and cultural differences Know the importance of understanding nonverbal communication patterns prevalent in the international business arena Examine three functional processes critical to success in conducting global business: negotiating, partnering, and managing Note: MySearchLab does not come automatically packaged with this text. To purchase MySearchLab, please visit: www.mysearchlab.com or you can purchase a ValuePack of the text + MySearchlab (at no additional cost): ValuePack ISBN-10: 020589786X / ValuePack ISBN-13: 9780205897865.

Product Identifiers

Publisher
Routledge
ISBN-10
0205835597
ISBN-13
9780205835591
eBay Product ID (ePID)
124909501

Product Key Features

Author
Elizabeth K. Briody, Gary Ferraro
Publication Name
Cultural Dimension of Global Business
Format
Trade Paperback
Language
English
Subject
Communication Studies, Anthropology / Cultural & Social, International / General, Anthropology / General, Public Policy / Economic Policy
Publication Year
2012
Type
Textbook
Subject Area
Business & Economics, Language Arts & Disciplines, Social Science, Political Science
Number of Pages
304 Pages

Dimensions

Item Length
8.9 in
Item Height
0.3 in
Item Width
6 in
Item Weight
14.8 Oz

Additional Product Features

Edition Number
7
LCCN
2012-013804
Lc Classification Number
Hd2755.5.F48 2012
Edition Description
Revised Edition,New Edition
Table of Content
Features This text takes a unique four-step approach to studying the cultural environment of global business. It shows the reader how to: Explore the relationship between the discipline of cultural anthropology, its central concept of culture, and the conduct of global business (ex. p. 24) Become culturally self-aware in global business (ex. p. 30) Build and maintain relationships through verbal and nonverbal communication (ex. p. 82, 126) Understand global business processes using a cross-cultural perspective (ex. p. 149, 176) Use cross-cultural scenarios to explore cultural similarities and differences (ex. p. 98, 134, 162) Assessment -- Chapter quizzes and flashcards offer immediate feedback and report directly to the gradebook. Writing and Research -- A wide range of writing, grammar and research tools and access to a variety of academic journals, census data, Associated Press newsfeeds, and discipline-specific readings help you hone your writing and research skills. Career Footprint -- This feature explores industry-related career profiles and helps students learn about various career options.
Copyright Date
2012
Target Audience
College Audience
Dewey Decimal
302.3/5
Dewey Edition
23
Illustrated
Yes

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