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Sports and Entertainment Marketing by Ken Kaser: New

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Last updated on 26 May, 2024 08:19:01 BSTView all revisionsView all revisions

Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Sports and Entertainment Marketing
Publication Date
2004-05-01
Edition Number
2
Pages
352
ISBN
9780538440493
Publication Year
2004
Type
Textbook
Format
Hardcover
Language
English
Publication Name
Hdbd Sports/Ent Mkt
Item Height
0.9in
Author
Ken Kaser, Dotty B. Oelkers
Item Length
11in
Publisher
Cengage South-Western
Item Width
8.7in
Item Weight
36.5 Oz
Number of Pages
352 Pages

About this product

Product Information

Sports and Entertainment Marketing 2E (Hardbound) incorporates feedback from instructors across the country. New video, more activities and projects, examples that cover a wider variety of teams and artists, new photos, and more comprehensive DECA prep combine to improve this second edition. The hugely popular sports and entertainment topics continue to be the foundation for teaching marketing concepts. Each marketing function is incorporated throughout the text and is highlighted with an icon to indicate how it is used in the marketing process.

Product Identifiers

Publisher
Cengage South-Western
ISBN-10
053844049x
ISBN-13
9780538440493
eBay Product ID (ePID)
19038773869

Product Key Features

Author
Ken Kaser, Dotty B. Oelkers
Publication Name
Hdbd Sports/Ent Mkt
Format
Hardcover
Language
English
Publication Year
2004
Type
Textbook
Number of Pages
352 Pages

Dimensions

Item Length
11in
Item Height
0.9in
Item Width
8.7in
Item Weight
36.5 Oz

Additional Product Features

Edition Description
Student Edition,Revised Edition
Edition Number
2
Copyright Date
2005
Target Audience
College Audience
Topic
Marketing / General, Business Aspects, Activity Books, General, Teaching Methods & Materials / General
Dewey Decimal
796.0698
Dewey Edition
22
Illustrated
Yes
Genre
Education, Business & Economics, Sports & Recreation, Juvenile Nonfiction

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