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Business Research: A Practical Guide for Undergraduate and Po... by Collis, Jill
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Item specifics
- Condition
- Title
- Business Research: A Practical Guide for Undergraduate and Pos...
- Book Title
- Business Research: A Practical Guide for Undergraduate and Pos...
- ISBN
- 0230301835
- EAN
- 9780230301832
- Binding
- Paperback / softback
- Date of Publication
- 20131129
- Release Title
- Business Research: A Practical Guide for Undergraduate and Pos...
- Artist
- Collis, Jill
- Brand
- N/A
- Colour
- N/A
- Subject Area
- Social Research
- Publication Name
- Business Research: a Practical Guide for Undergraduate and Postgraduate Students
- Publisher
- Bloomsbury Publishing
- Subject
- Business, Economy & Industry
- Publication Year
- 2013
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Item Height
- 234mm
- Item Width
- 177mm
- Item Weight
- 722g
- Number of Pages
- 376 Pages
About this product
Product Information
Now in its fourth edition, this is a hands-on and straightforward core textbook in business research methods. Combining a clear and succinct style with a beautifully presented text design, this textbook delivers the fundamentals of business research in a highly accessible manner. It provides balanced coverage of both quantitative and qualitative methods and supports students throughout the entire process of business research, from reviewing the literature to writing up results. Practical advice is combined with strong academic rigour to provide students with a comprehensive grounding in research methods. In this way, they can decide on the most efficient and appropriate way of collecting, analysing and presenting data. Written by a highly experienced author team, Business Research will be an essential resource for students taking modules in research methods on undergraduate, postgraduate and MBA courses. The user-friendliness of the book also makes it highly suitable for independent study. New to this Edition: - Revised and restructured content to provide detailed, balanced coverage of both quantitative and qualitative methods - New vox pop feature brings theory to life, sharing the experiences of student researchers - Expanded discussion of research ethics to reflect contemporary concerns and practices
Product Identifiers
Publisher
Bloomsbury Publishing
ISBN-10
0230301835
ISBN-13
9780230301832
eBay Product ID (ePID)
176820614
Product Key Features
Subject Area
Social Research
Publication Name
Business Research: a Practical Guide for Undergraduate and Postgraduate Students
Format
Paperback
Language
English
Subject
Business, Economy & Industry
Publication Year
2013
Type
Textbook
Number of Pages
376 Pages
Dimensions
Item Height
234mm
Item Width
177mm
Height
234mm
Width
177mm
Item Weight
722g
Additional Product Features
Genre
Business, Accounting & Vocational: Textbooks & Study Guides
Country/Region of Manufacture
United Kingdom
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WORLD OF BOOKS LIMITED
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- FR 27823676960
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eBay item number:303071080478
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