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Toy Monster: The Big, Bad World of Mattel by Oppenheimer, Jerry Hardback Book
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eBay item number:303117374515
Item specifics
- Condition
- Title
- Toy Monster: The Big, Bad World of Mattel
- Book Title
- Toy Monster: The Big, Bad World of Mattel
- ISBN
- 0470371269
- EAN
- 9780470371268
- Binding
- Hardback
- Date of Publication
- 20090211
- Release Title
- Toy Monster: The Big, Bad World of Mattel
- Artist
- Oppenheimer, Jerry
- Brand
- N/A
- Colour
- N/A
- Publication Year
- 2009
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- Toy Monster: the Big, Bad World of Mattel
- Item Height
- 240mm
- Publisher
- John Wiley & Sons INC International Concepts
- Item Width
- 164mm
- Subject
- Business
- Item Weight
- 542g
- Number of Pages
- 256 Pages
About this product
Product Information
An eye-popping, unauthorized expos? of the House of Barbie From Boise to Beijing, Mattel's toys dominate the universe. Its no-fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining expos?, New York Times bestselling author Jerry Oppenheimer places the world's largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel's oddball corporate culture and eccentric, often bizarre, cast of characters. Based on exclusive interviews and an exhaustive review of public and private records, Toy Monster exposes Mattel's take-no-prisoners, shark-infested corporate style. Throughout this scrupulously reported, unauthorized portrait, you'll discover how dangerous toys are actually nothing new to Mattel, and why its fearsomely litigious approach within the brutal toy business has helped their products dominate potential rivals such as Bratz. Introduces you to the larger-than-life personalities that have shaped Mattel's eccentric world Offers an inside look- from an experienced author-at the scandals that have been a part of this iconic company Jerry Oppenheimer is also the author of Madoff with the Money, an in-depth look at Bernie Madoff the man and his billion dollar scam Engaging and accessible, Toy Monster shows you why today's toy business isn't always fun and games.
Product Identifiers
Publisher
John Wiley & Sons INC International Concepts
ISBN-13
9780470371268
eBay Product ID (ePID)
87293806
Product Key Features
Publication Name
Toy Monster: the Big, Bad World of Mattel
Format
Hardcover
Language
English
Subject
Business
Publication Year
2009
Type
Textbook
Number of Pages
256 Pages
Dimensions
Item Height
240mm
Item Width
164mm
Item Weight
542g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
WORLD OF BOOKS LIMITED
Debbie Nicholl
Mulberry House
Woods Way
Goring-by-sea
West Sussex
BN12 4QY
United Kingdom
Value added tax number:
- DE 281042328
- EL 996857788
- ES N8267548I
- FR 27823676960
- GB 922696893
- IT 00185819992
Trade registration number:
- 06437594
I certify that all my selling activities will comply with all EU laws and regulations.
CRN Number:
- 06437594
Seller assumes all responsibility for this listing.
eBay item number:303117374515
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w***w (61)- Feedback left by buyer.
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Book like new, fast delivery.
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Excellent
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More than a year ago
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thank you x
a***e (789)- Feedback left by buyer.
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Excellent ebayer would recommend
t***p (28)- Feedback left by buyer.
Past month
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The book arrived in good condition (it does have a price tag stuck on the front of the book which I am finding hard to remove without leaving a mark) and arrived exceptionally quickly (ordered Friday afternoon, arrived Monday morning) - thank you!
c***a (4463)- Feedback left by buyer.
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Perfection Always
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