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Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantag
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eBay item number:304478028326
Item specifics
- Condition
- Title
- Strategy Synthesis: Resolving Strategy Paradoxes to Create Compe
- ISBN
- 9781861529657
- Publication Year
- 2004
- Type
- Textbook
- Format
- Paperback
- Language
- English
- Publication Name
- Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
- Item Height
- 244mm
- Publisher
- Cengage Learning Emea
- Item Width
- 168mm
- Subject
- Business
- Item Weight
- 931g
- Number of Pages
- 544 Pages
About this product
Product Information
The belief that managers and potential managers will profit from understanding the major conflicting approaches to strategy forms the point of departure for this book. Ignoring the profound differences between the various schools of thought does not enhance a manager's or student's capacity for strategic thinking. Rather, it is only when there is knowledge of the various points of view can strategists truly see the range of options open to them. Then they can find a way to choose between them, or integrate them, to be practically effective.To structure the comparison of strategy approaches, the most important conflicting strategy perspectives have been clustered together around ten key strategy issues, one key issue per chapter. Two classic readings in each chapter by key strategic thinkers further represent the two opposite positions. De Wit and Meyer's Strategy Synthesis actively challenges the educational orthodoxy to encourage students and managers to be critical, and to challenge them to be analytical, in order to facilitate creativity and unconventional thinking. In this text the authors carefully guide students and managers through the many, often conflicting, perspectives in the field of strategy, in order to help them become true strategic thinkers.
Product Identifiers
Publisher
Cengage Learning Emea
ISBN-13
9781861529657
eBay Product ID (ePID)
88559998
Product Key Features
Publication Name
Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage
Format
Paperback
Language
English
Subject
Business
Publication Year
2004
Type
Textbook
Number of Pages
544 Pages
Dimensions
Item Height
244mm
Item Width
168mm
Item Weight
931g
Additional Product Features
Country/Region of Manufacture
United Kingdom
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WRAP Ltd.
Mubin Ahmed
Unit 4
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Reading
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RG30 1DZ
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- GB 724498118
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eBay item number:304478028326
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