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Marketing and Selling Construction Services By Hedley Smyth
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Located in: South East, United Kingdom
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Estimated between Fri, 10 May and Wed, 29 May to 43230
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eBay item number:305110663262
Item specifics
- Condition
- Title
- Marketing and Selling Construction Services
- ISBN
- 9780632049875
- Publication Year
- 1999
- Type
- Textbook
- Format
- Paperback
- Subject Area
- Civil Engineering
- Language
- English
- Publication Name
- Marketing and Selling Construction Services
- Item Height
- 244mm
- Publisher
- John Wiley & Sons AND Sons LTD
- Item Width
- 172mm
- Item Weight
- 896g
- Number of Pages
- 416 Pages
About this product
Product Information
Since the recession of 1992, contractors and consultants have had to take a more business-like approach to marketing, both in analyzing market opportunities and in selling their services. This book introduces selling techniques tailored to the needs of construction, evaluates competing approaches to marketing and related sales theory, demonstrates the effect on organizational structures and processes, and examines how the top-down and bottom-up management approaches can be integrated through sales practice.
Product Identifiers
Publisher
John Wiley & Sons AND Sons LTD
ISBN-13
9780632049875
eBay Product ID (ePID)
86576327
Product Key Features
Subject Area
Civil Engineering
Publication Name
Marketing and Selling Construction Services
Format
Paperback
Language
English
Publication Year
1999
Type
Textbook
Number of Pages
416 Pages
Dimensions
Item Height
244mm
Item Width
172mm
Item Weight
896g
Additional Product Features
Country/Region of Manufacture
United Kingdom
Item description from the seller
Business seller information
WRAP Ltd.
Mubin Ahmed
Unit 4
119 Loverock Road
Reading
Berkshire
RG30 1DZ
United Kingdom
Value added tax number:
- GB 724498118
Trade registration number:
- 03800600
I certify that all my selling activities will comply with all EU laws and regulations.
Seller assumes all responsibility for this listing.
eBay item number:305110663262
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Item location:
South East, United Kingdom
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£8.99 (approx EUR 10.48) | United States | Standard Delivery (Standard Int'l Postage) |
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