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S.U.R.E.-Fire Direct Response Mar- 9780658006227, hardcover, Russell M Kern, new
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- Buy it nowS.U.R.E.-Fire Direct Response Mar- 9780658006227, hardcover, Russell M Kern, new
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Located in: Memphis, Tennessee, United States
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eBay item number:305218778092
Item specifics
- Condition
- Book Title
- S.U.R.E.-Fire Direct Response Marketing : Managing Business-to-Bu
- ISBN
- 9780658006227
- Subject Area
- Business & Economics
- Publication Name
- S. U. R. E. -Fire Direct Response Marketing : Managing Business-To-Business Sales Leads for Bottom-Line Success
- Item Length
- 9.3 in
- Publisher
- McGraw-Hill Companies, T.H.E.
- Subject
- Marketing / General, Marketing / Direct, Advertising & Promotion
- Publication Year
- 2001
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 0.9 in
- Item Width
- 7.4 in
- Item Weight
- 29.1 Oz
- Number of Pages
- 304 Pages
About this product
Product Information
This text presents aprogramme designed to boost business-to-business direct marketing response rates and converting sales leads into a steady stream of revenue. Kern details how to implement a successful sales lead generation campaign by following his S.U.R.E.-fire programme. The emphasis is placed on strategic planning, conducting appropriate market research, developing customer relationships, recognizing and acting upon sales opportunities, and successfully executing a sales lead campaign and measuring the results.
Product Identifiers
Publisher
McGraw-Hill Companies, T.H.E.
ISBN-10
0658006223
ISBN-13
9780658006227
eBay Product ID (ePID)
1824207
Product Key Features
Publication Name
S. U. R. E. -Fire Direct Response Marketing : Managing Business-To-Business Sales Leads for Bottom-Line Success
Format
Hardcover
Language
English
Subject
Marketing / General, Marketing / Direct, Advertising & Promotion
Publication Year
2001
Type
Textbook
Subject Area
Business & Economics
Number of Pages
304 Pages
Dimensions
Item Length
9.3 in
Item Height
0.9 in
Item Width
7.4 in
Item Weight
29.1 Oz
Additional Product Features
LCCN
00-048066
Lc Classification Number
Hf5861.K47 2001
Copyright Date
2001
Target Audience
Scholarly & Professional
Dewey Decimal
658.8/4
Dewey Edition
21
Illustrated
Yes
Item description from the seller
Business seller information
Gulf Coast Books, LLC
Gulf Coast
5750 Campbell Rd
77041 Houston, TX
United States
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eBay item number:305218778092
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Item location:
Memphis, Tennessee, United States
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| Postage and packaging | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| Free postage | United States | Standard Shipping | Estimated between Thu, 13 Jun and Sat, 15 Jun to 43230 |
| US $1.95 (approx EUR 1.80) | United States | Expedited Shipping | Estimated between Thu, 13 Jun and Sat, 15 Jun to 43230 |
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| 30 days | Money back | Buyer pays for return postage |
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| Return policy details |
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| Returns accepted |
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