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From Grey to Silver: Managing the Demographic C. Boehm, Kunisch, Boppel<|

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Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Title
From Grey to Silver: Managing the Demographic Change Successfull
ISBN
9783642155932
Publication Year
2010
Type
Textbook
Format
Hardcover
Language
English
Publication Name
From Grey to Silver: Managing the Demographic Change Successfully
Item Height
235mm
Author
Michael Boppel, Sven Kunisch, Stephan Boehm
Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
Item Width
155mm
Subject
Transportation, Management, Marketing, Business
Item Weight
1160g
Number of Pages
227 Pages

About this product

Product Information

Demographic change is one of the most crucial issues of our time. This book sheds light on the demographic implications companies face. Based on an integrated framework, the book investigates three important perspectives: An economic and social perspective helps organisations and managers better understand the basic parameters of demographic change and its influences on the labour market. A human resources and leadership perspective reveals how age management can help retain employees of different age groups as motivated and productive workforce members. An innovation and marketing perspective examines how companies can exploit the potentials that senior customers offer. A combination of research-driven and practice-oriented chapters makes this book a profound and an interesting read. It primarily addresses executives from various organisational fields, including HR, marketing, and management. Professional trainers, scholars and students of economy and business will also gain valuable insights.Dr. Guenter Pfeiffer, Chief Personnel Officer and member of the Executive Board, Swisscom Group New approaches are required to restructuring, redeployment and age management that go beyond the typical instruments of part-time models and flexible retirement schemes. Dr. Guenter Pfeiffer, Chief Personnel Officer and member of the Executive Board, Swisscom Group Recognising the business consequences of the demographic developments and taking these into consideration are imperative for the competitiveness of not only companies, but also entire economies. Bundespraesident a.D. Prof. Dr. Roman Herzog Former President of the Federal Republic of Germany

Product Identifiers

Publisher
Springer-Verlag Berlin AND Heidelberg Gmbh & Co. KG
ISBN-13
9783642155932
eBay Product ID (ePID)
93984052

Product Key Features

Author
Michael Boppel, Sven Kunisch, Stephan Boehm
Publication Name
From Grey to Silver: Managing the Demographic Change Successfully
Format
Hardcover
Language
English
Subject
Transportation, Management, Marketing, Business
Publication Year
2010
Type
Textbook
Number of Pages
227 Pages

Dimensions

Item Height
235mm
Item Width
155mm
Item Weight
1160g

Additional Product Features

Editor
Michael Boppel, Stephan Boehm, Sven Kunisch
Country/Region of Manufacture
Germany

Item description from the seller

Business seller information

WRAP Ltd.
Mubin Ahmed
Unit 4
119 Loverock Road
Reading
Berkshire
RG30 1DZ
United Kingdom
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Value added tax number:
  • GB 724498118
Trade registration number:
  • 03800600
I certify that all my selling activities will comply with all EU laws and regulations.
CRN Number:
  • 03800600
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