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Reclaiming America: Nike, Clean Air, and the New National Activism: By Shaw, ...
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Located in: Wharton, New Jersey, United States
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eBay item number:323463500424
Item specifics
- Condition
- ISBN
- 9780520217799
- EAN
- 9780520217799
- Book Title
- Reclaiming America : Nike, Clean Air, and the New National Activism
- Item Length
- 9in
- Publisher
- University of California Press
- Publication Year
- 1999
- Format
- Trade Paperback
- Language
- English
- Item Height
- 0.8in
- Genre
- Social Science, Political Science
- Topic
- Political Process / General, Sociology / General
- Item Width
- 6in
- Item Weight
- 16 Oz
- Number of Pages
- 320 Pages
About this product
Product Information
Have activists taken the bumper-sticker adage "Think Globally, Act Locally" too literally? Randy Shaw argues that they have, with destructive consequences for America. Since the 1970s, activist participation in national struggles has steadily given way to a nearly exclusive focus on local issues. America's political and corporate elite has succeeded in controlling the national agenda, while their adversaries--the citizen activists and organizations who spent decades building federal programs to reflect the country's progressive ideals--increasingly bypass national fights. The result has been not only the dismantling of hard-won federal programs but also the sabotaging of local agendas and community instituions by decisions made in the national arena. Shaw urges activists and their organizations to implement a "new national activism" by channeling energy from closely knit local groups into broader causes. Such activism enables locally oriented activists to shape America's future and work on national fights without traveling to Washington, D.C., but instead working in their own backyards. Focusing on the David and Goliath struggle between Nike and grassroots activists critical of the company's overseas labor practices, Shaw shows how national activism can rewrite the supposedly ironclad rules of the global economy by ensuring fair wages and decent living standards for workers at home and abroad. Similarly, the recent struggles for stronger clean air standards and new federal budget priorities demonstrate the potential grassroots national activism to overcome the corporate and moneyed interests that increasingly dictate America's future. Reclaiming America's final section describes how community-based nonprofit organizations, the media, and the Internet are critical resources for building national activism. Shaw declares that community-based groups can and must combine their service work with national grassroots advocacy. He also describes how activists can use public relations to win attention in today's sprawling media environment, and he details the movement-building potential of e-mail. All these resources are essential for activists and their organizations to reclaim America's progressive ideals.
Product Identifiers
Publisher
University of California Press
ISBN-10
0520217799
ISBN-13
9780520217799
eBay Product ID (ePID)
1066768
Product Key Features
Book Title
Reclaiming America : Nike, Clean Air, and the New National Activism
Format
Trade Paperback
Language
English
Topic
Political Process / General, Sociology / General
Publication Year
1999
Genre
Social Science, Political Science
Number of Pages
320 Pages
Dimensions
Item Length
9in
Item Height
0.8in
Item Width
6in
Item Weight
16 Oz
Additional Product Features
Lc Classification Number
98-28700
Table of Content
Acknowledgments Introduction Part One: Reclaiming America outside the Electoral Process: National Anti-Sweatshop Campaigns and the Movement for a Living Wage 1. Just Don't Buy It: Challenging Nike and the Rules of the Global Economy 2. From Challenging American Sweatshops to a Movement for a Global Living Wage Part Two: Reclaiming America through the Political Process: National Environmental Activism and the Pentagon Redirection Campaign 3. The New National Environmental Activism 4. The Pentagon: Reclaiming America by Giving Peace a Chance Part Three: Resources for National Activism: Community-Based Organizations, the Media, and the Internet 5. Community-Based Nonprofit Organizations: From Demobilizers to Agents of Change 6. The Media: Mobilizing through the Echo Effect 7. The Internet: Mobilizing in Cyberspace Conclusion Notes Index
Copyright Date
1999
Lccn
98-028700
Dewey Decimal
361.2
Intended Audience
Trade
Dewey Edition
21
Illustrated
Yes
Item description from the seller
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eBay item number:323463500424
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