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Josep - Experience Effect for Small Business Big Brand Results with S - M555z
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- Buy it nowJosep - Experience Effect for Small Business Big Brand Results with S - M555z
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£14.01 (approx EUR 16.58) Express Delivery to United States via eBay's Global Shipping Programme. See detailsfor postage
Located in: GB, United Kingdom
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Estimated between Thu, 4 Jul and Mon, 15 Jul to 43230
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- 98.8% positive Feedback
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eBay item number:326098044746
Item specifics
- Condition
- Fiction/Non-Fiction
- Non-Fiction
- Genre/Subject
- BUSINESS ECONOMICS / Marketing / General
- Brand
- NA
- Weight
- 0.38
- Style
- NA
- Title
- The Experience Effect for Small Business Big Brand Results with
- Release Title
- The Experience Effect for Small Business Big Brand Results with
- Record Grading
- New
- Sleeve Grading
- New
- Platform
- NA
- Size
- NA
- Film/TV Title
- The Experience Effect for Small Business Big Brand Results with
- Colour
- NA
- Material
- NA
- Department
- NA
- Binding Type
- Hardcover
- Item Length
- 215.9
- Main Stone
- NA
- Connectivity
- NA
- Model
- NA
- ISBN
- 9781600052064
- Publication Year
- 2012
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Publication Name
- The Experience Effect for Small Business: Big Brand Results with Small Business Resources
- Item Height
- 216mm
- Publisher
- Happy about
- Item Width
- 140mm
- Subject
- Marketing, Business
- Item Weight
- 378g
- Number of Pages
- 198 Pages
About this product
Product Information
As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strategist Jim Joseph calls this the experience effect. In a groundbreaking volume called The Experience Effect (2010), Jim showed big business how to create the total brand experience. Now he customizes that very same expertise for the backbone of the American economy, small business. While it is often said that small business is key to recovery, all around us we still see small business suffering the most. Flex and wiggle room is at a minimum, small business simply cannot afford the resources and the access to big brand thinking that the corporations do. Jim believes that there's simply no reason why a small business cannot perform like a big brand, even within our turbulent times. His perspective makes The Experience Effect For Small Business a timely and compelling read, particularly now. Filled with practical advice and real-life examples that will resonate with readers, The Experience Effect For Small Business teaches small business owners how to understand their brand's target audience, conduct effective market research, connect with customers on an emotional level, establish unique and engaging touchpoints, and much, much more. Readers learn how to replicate these activities on limited budgets and few resources. Loaded with inspiration, Jim Joseph's book will touch a chord with you, the small business owner in today's America economy.
Product Identifiers
Publisher
Happy about
ISBN-13
9781600052064
eBay Product ID (ePID)
112380520
Product Key Features
Publication Name
The Experience Effect for Small Business: Big Brand Results with Small Business Resources
Format
Hardcover
Language
English
Subject
Marketing, Business
Publication Year
2012
Type
Textbook
Number of Pages
198 Pages
Dimensions
Item Height
216mm
Item Width
140mm
Item Weight
378g
Additional Product Features
Country/Region of Manufacture
United States
Item description from the seller
Business seller information
iHaveit UK Ltd
Michael V
20 Pontings Close
Blunsdon
Swindon
Wiltshire
SN26 7AH
United Kingdom
noah_cin@ihaveit.io
Value added tax number:
- GB 343612519
Trade registration number:
- 11290771
I certify that all my selling activities will comply with all EU laws and regulations.
CRN Number:
- 11290771
Seller assumes all responsibility for this listing.
eBay item number:326098044746
Postage and packaging
Item location:
GB, United Kingdom
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| Postage and packaging | Import charges | To | Service | Delivery*See Delivery notes |
|---|---|---|---|---|
| £14.01 (approx EUR 16.58) | See import charges at checkout | United States | Express Delivery (International Priority Shipping) | Estimated between Thu, 4 Jul and Mon, 15 Jul to 43230 |
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| Will usually dispatch within 5 working days of receiving cleared payment. |
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