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Loose Leaf for Business Communication: Developing Leaders for a Networked World

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eBay item number:335270905922
Last updated on 14 Apr, 2024 20:47:02 BSTView all revisionsView all revisions

Item specifics

Condition
Like New: A book that has been read, but looks new. The book cover has no visible wear, and the dust ...
Subject
Networks
Features
Loose-Leaf
Level
Business
ISBN
9781264109104
Publication Year
2020
Type
Textbook
Format
Ringbound
Language
English
Publication Name
Loose Leaf for Business Communication: Developing Leaders for a Networked World
Author
Peter Cardon
Publisher
Mcgraw-Hill Education
Item Weight
36.9 Oz
Number of Pages
608 Pages

About this product

Product Information

Students preparing to succeed in today's workplace require solid training in communication skills and principles, as well as experience in realistic professional applications. Peter Cardon brings substantial and concrete business-world experience to bear in the text's principles, examples, and activities and ensure that the theories, concepts, and skills most relevant are fully represented and engaged. The result is a program that speaks student's language and helps them understand and apply business communication skills in their personal and professional lives. Since professional success depends on managing and working within professional relationships, unique to the market, the first chapter of this text is focused on establishing credibility. Principles of relationship-building such as personal credibility, emotional intelligence and listening are then woven throughout the text. The case-based approach helps students learn how communication can build rich and productive relationships between professionals. Each chapter opens with a short business case and integrates examples from the case throughout the chapter and into the model documents, engaging students in the story behind each business message.

Product Identifiers

Publisher
Mcgraw-Hill Education
ISBN-10
1264109105
ISBN-13
9781264109104
eBay Product ID (ePID)
5050100373

Product Key Features

Author
Peter Cardon
Publication Name
Loose Leaf for Business Communication: Developing Leaders for a Networked World
Format
Ringbound
Language
English
Publication Year
2020
Type
Textbook
Number of Pages
608 Pages

Dimensions

Item Weight
36.9 Oz

Additional Product Features

Grade from
College Freshman
Grade to
College Graduate Student
Edition Number
4
Table of Content
Brief Contents Part 1 Introduction to Business Communication 1 Establishing Credibility Part 2 Principles of Interpersonal Communication 2 Interpersonal Communication and Emotional Intelligence 3 Team Communication and Difficult Conversations 4 Global Communication and Diversity Part 3 Principles for Business Messages 5 Creating Effective Business Messages 6 Improving Readability with Style and Design 7 Email and Other Traditional Tools for Business Communication 8 Social Media for Business Communication Part 4 Types of Business Messages 9 Routine Business Messages 10 Persuasive Messages 11 Bad-News Messages Part 5 Reports and Presentations 12 Research and Business Proposals and Planning for Business Reports 13 Completing Business Proposals and Business Reports 14 Planning Presentations 15 Delivering Presentations 16 Employment Communications Appendixes Appendix A Punctuation, Number Usage, and Grammar Appendix B Formatting for Letters and Memos Index Bonus Content Available only at www.mcgrawhillcreate.com/cardon or in the e-book within McGraw-Hill Connect®. Bonus Chapter Crisis Communications and Public Relations Messages Bonus Appendix Creating Proposals and Business Plans
Copyright Date
2021
Topic
Business Writing
Intended Audience
College Audience
Illustrated
Yes
Genre
Business & Economics

Item description from the seller

clarmallar_0

clarmallar_0

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28 items sold
Registered as a private seller
Thereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.

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j***o (839)- Feedback left by buyer.
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Works great fast shipping thanks
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Holy Moly! Incredible Seller. I received this much needed book a week earlier as the seller was so nice to rush it out! Thank You Very Much!
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Very nice racket at a great price, got it fast too, very happy