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The JOLT Effect: How High Performers Overcome Customer Indecision 1st Printing !
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US $15.49
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Located in: Brooklyn, New York, United States
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eBay item number:335294147245
Item specifics
- Condition
- ISBN
- 9780593538104
- Book Title
- Jolt Effect : How High Performers Overcome Customer Indecision
- Item Length
- 9.3in
- Publisher
- Penguin Publishing Group
- Publication Year
- 2022
- Format
- Hardcover
- Language
- English
- Item Height
- 0.9in
- Genre
- Business & Economics
- Topic
- Consumer Behavior, Customer Relations, Commerce, Sales & Selling / General
- Item Width
- 6.2in
- Item Weight
- 15.4 Oz
- Number of Pages
- 256 Pages
About this product
Product Information
For years, sales expert Matthew Dixon has been busting longstanding business myths. Now in The JOLT Effect, he and co-author Ted McKenna turn their analysis to the vital and growing problem of customer indecision - and offer a shocking new approach that turns conventional wisdom on its head. Drawing on a brand-new study of more than two and a half million sales conversations, they reveal a surprising truth: only by addressing the customer's fear of failure can you get indecisive buyers to go from verbally committing to actually pulling the trigger.
Product Identifiers
Publisher
Penguin Publishing Group
ISBN-10
0593538102
ISBN-13
9780593538104
eBay Product ID (ePID)
6057257724
Product Key Features
Book Title
Jolt Effect : How High Performers Overcome Customer Indecision
Format
Hardcover
Language
English
Topic
Consumer Behavior, Customer Relations, Commerce, Sales & Selling / General
Publication Year
2022
Genre
Business & Economics
Number of Pages
256 Pages
Dimensions
Item Length
9.3in
Item Height
0.9in
Item Width
6.2in
Item Weight
15.4 Oz
Additional Product Features
Lc Classification Number
Hf5415.32.D58 2022
Reviews
"Dixon and McKenna have mined a massive trove of data to extract piles upon piles of golden nuggets of sales insight. They show how we've misunderstood what really holds back buyers. And with a deft combination of analytic rigor and practical guidance, they chart a path to doing better." -- Daniel H. Pink, #1 New York Times bestselling author of To Sell Is Human and The Power of Regret "Every last person in sales should rush to buy this book. Fresh, interesting, evidence-based, and above all practical , this book will spark a transformation in the way we sell." -- Dan Heath, New York Times bestselling coauthor of Switch , Made to Stick , The Power of Moments , and Upstream "Matt Dixon and Ted McKenna use their pivotal research to break down everything sellers need to know to overcome customer indecision. " -- Constantine Alexandrakis, CEO, Russell Reynolds Associates " The JOLT Effect debunks long-held sales beliefs. The psychology behind buying decisions is a valuable perspective that is missing from traditional selling methods." -- Melissa Murray Bailey, chief revenue officer, Hootsuite " The JOLT Effect is an absolute game changer--bringing the most fascinating current psychology insights together with the practical applications needed to succeed in B2B selling." --Jean Martin, senior partner and global head of product, Mercer "For years, we've been told that the status quo is our biggest competitor in sales. But, using a powerful combination of modern machine learning and troves of research into human psychology and behavioral economics, The JOLT Effect turns that conventional thinking on its head." -- Jim Nystrom, executive vice president of global sales, Dialpad "This is the most important advance in sales thinking since The Challenger Sale . The JOLT Effect shines a bright spotlight on the biggest and, for years, largely unspoken challenge facing sales teams: no decision. This should be required reading for any sales professional looking to overachieve. " -- Connor Marsden, executive vice president, North America Service Cloud, Salesforce
Lccn
2022-013122
Dewey Decimal
658.8342
Intended Audience
Trade
Dewey Edition
23
Illustrated
Yes
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:335294147245
Postage and packaging
Item location:
Brooklyn, New York, United States
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Free postage | United States | Economy P&P (USPS Media MailTM) | Estimated between Wed, 15 May and Fri, 17 May to 43230 |
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Thereby, consumer rights stemming from EU consumer protection law do not apply. eBay buyer protection still applies to most purchases.
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