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Item specifics

Condition
New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the ...
Book Title
Business of Data : Commercial Opportunities and Social Challenges
ISBN
9781138385672
Series
Innovation and Technology Horizons Ser.
Publication Year
2020
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Business of Data : Commercial Opportunities and Social Challenges in a World Fuelled by Data
Author
Martin De Saulles
Item Length
9.2in
Publisher
Taylor & Francis Group
Item Width
6.2in
Item Weight
6.7 Oz
Number of Pages
118 Pages

About this product

Product Information

This book is about the rise of data as a driver of innovation and economic growth. It charts the evolution of business data as a valuable resource and explores some of the key business, economic and social issues surrounding the data-driven revolution we are currently going through. Readers will gain an understanding of the historical underpinnings of the data business and why the collection and use of data has been driven by commercial needs. Readers will also gain insights into the rise of the modern data-driven technology giants, their business models and the reasons for their success. Alongside this, some of the key social issues including privacy are considered and the challenges these pose to policymakers and regulators. Finally, the impact of pervasive computing and the Internet of Things (IoT) is explored in the context of the new sources of data that are being generated. This book is useful for students and practitioners wanting to better understand the origins and drivers of the current technological revolution and the key role that data plays in innovation and business success.

Product Identifiers

Publisher
Taylor & Francis Group
ISBN-10
1138385670
ISBN-13
9781138385672
eBay Product ID (ePID)
21050094100

Product Key Features

Author
Martin De Saulles
Publication Name
Business of Data : Commercial Opportunities and Social Challenges in a World Fuelled by Data
Format
Trade Paperback
Language
English
Series
Innovation and Technology Horizons Ser.
Publication Year
2020
Type
Textbook
Number of Pages
118 Pages

Dimensions

Item Length
9.2in
Item Width
6.2in
Item Weight
6.7 Oz

Additional Product Features

Lc Classification Number
Hc79.I55d42 2020
Reviews
"Data driven business is the way of the future; in order to understand what the challenges and opportunities of the emerging business of data are, we have to also look at the past." -- Associate Professor Mika Westerlund, Carleton University
Table of Content
1 Introduction 2 Origins of Business Data 3 Data generation and use in the 21st century; The rise of the new data monopolies. 4 Emerging Business Models of Data-Driven Companies 5 Challenges for policy and law makers; Privacy in a world of data. 6 Pervasive Computing and Data Futures 7 Conclusion
Copyright Date
2021
Target Audience
College Audience
Topic
Industries / Computers & Information Technology, Economic History, General, Marketing / Research
Lccn
2020-009556
Dewey Decimal
658.0557
Dewey Edition
23
Illustrated
Yes
Genre
Business & Economics

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Expert Trading Limited
John Boyer
9220 Rumsey Rd
Ste 101
21045-1956 Columbia, MD
United States
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