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Apples to Apples-How to Stand Out from Your Competition by Dan Paulson (2011,...
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- Buy it nowApples to Apples-How to Stand Out from Your Competition by Dan Paulson (2011,...
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Located in: Hallsville, Texas, United States
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Estimated between Fri, 31 May and Tue, 4 Jun to 43230
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eBay item number:374896888682
Item specifics
- Condition
- ISBN
- 9780984441389
- Book Title
- Apples to Apples-How to Stand Out from Your Competition
- Item Length
- 9in
- Publisher
- FIRST Person Productions
- Publication Year
- 2011
- Format
- Hardcover
- Language
- English
- Item Height
- 0.6in
- Genre
- Business & Economics
- Topic
- Marketing / General, International / Marketing
- Item Width
- 6in
- Item Weight
- 16.4 Oz
- Number of Pages
- 196 Pages
About this product
Product Information
Apples to Apples is the first book to link branding and company culture in a way that gives business people the means to stand out from their competition. The author makes a convincing argument for the advantages of competitive differentiation, and guides readers through the process of finding meaningful points of difference. Apples to Apples defines the traits necessary to develop a premium brand that produces higher sales and greater profits than competitors. The author goes on to show readers how to create these traits in their own companies, emphasizing the need to follow through, measure successes, and leverage customer satisfaction to join the businesses that succeed even in the toughest times.
Product Identifiers
Publisher
FIRST Person Productions
ISBN-10
0984441387
ISBN-13
9780984441389
eBay Product ID (ePID)
247942824
Product Key Features
Book Title
Apples to Apples-How to Stand Out from Your Competition
Format
Hardcover
Language
English
Topic
Marketing / General, International / Marketing
Publication Year
2011
Genre
Business & Economics
Number of Pages
196 Pages
Dimensions
Item Length
9in
Item Height
0.6in
Item Width
6in
Item Weight
16.4 Oz
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:374896888682
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Item location:
Hallsville, Texas, United States
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| Postage and packaging | To | Service | Delivery*See Delivery notes |
|---|---|---|---|
| US $4.13 (approx EUR 3.81) | United States | Economy P&P (USPS Media MailTM) | Estimated between Fri, 31 May and Tue, 4 Jun to 43230 |
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| Will usually dispatch within 3 working days of receiving cleared payment. |
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