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The Spot: The Rise of Political Advertising on Television

by Diamond, Edwin; Bates, Stephen | PB | VeryGood
Condition:
Very Good
Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ... Read moreAbout condition
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US $5.60
ApproximatelyEUR 5.20
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Item specifics

Condition
Very Good
A book that has been read and does not look new, but is in excellent condition. No obvious damage to the book cover, with the dust jacket (if applicable) included for hard covers. No missing or damaged pages, no creases or tears, no underlining or highlighting of text, and no writing in the margins. Some identifying marks on the inside cover, but this is minimal. Very little wear and tear. See the seller’s listing for full details and description of any imperfections. See all condition definitionsopens in a new window or tab
Seller notes
“Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ...
Binding
Paperback
Weight
1 lbs
Product Group
Book
IsTextBook
Yes
ISBN
9780262540650
Book Title
Spot : the Rise of Political Advertising on Television
Item Length
9.1in
Publisher
MIT Press
Publication Year
1992
Format
Trade Paperback
Language
English
Item Height
0.9in
Author
Stephen Bates, Edwin Diamond
Genre
Business & Economics, Social Science, Performing Arts, Political Science
Topic
Political Process / Media & Internet, Media Studies, Television / History & Criticism, General, Advertising & Promotion
Item Width
6.4in
Item Weight
20.6 Oz
Number of Pages
432 Pages

About this product

Product Information

Edwin Diamond and Stephen Bates reveal the backstage stories of the 1988 presidential campaign - the Ailes-Atwater media mastery, the Dukakis team's babel of TV voices, Willie Horton's transformation from convict to celebrity.

Product Identifiers

Publisher
MIT Press
ISBN-10
0262540657
ISBN-13
9780262540650
eBay Product ID (ePID)
58962

Product Key Features

Book Title
Spot : the Rise of Political Advertising on Television
Author
Stephen Bates, Edwin Diamond
Format
Trade Paperback
Language
English
Topic
Political Process / Media & Internet, Media Studies, Television / History & Criticism, General, Advertising & Promotion
Publication Year
1992
Genre
Business & Economics, Social Science, Performing Arts, Political Science
Number of Pages
432 Pages

Dimensions

Item Length
9.1in
Item Height
0.9in
Item Width
6.4in
Item Weight
20.6 Oz

Additional Product Features

Age Range
18
Grade from
College Graduate Student
Edition Number
3
Reviews
"The Spotwill go a long way toward helping the reader understand the televised political advertising that's about to swamp us." -Washington Post
Copyright Date
1992
Target Audience
Trade
Lccn
91-041043
Dewey Decimal
659.2/9320973
Dewey Edition
19
Illustrated
Yes

Item description from the seller

Business seller information

Thrift Books Global, LLC
TB Thrift Books
18300 Cascade Ave S
Ste 150
98188 Seattle, WA
United States
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