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Roger March Arch Woodside Tourism Behaviour (Paperback)
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- Buy it nowRoger March Arch Woodside Tourism Behaviour (Paperback)
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Item specifics
- Condition
- Book Title
- Tourism Behaviour
- Title
- Tourism Behaviour
- Subtitle
- Travellers' Decisions and Actions
- ISBN-10
- 184593587X
- EAN
- 9781845935870
- ISBN
- 9781845935870
- Release Date
- 03/19/2009
- Release Year
- 2009
- Country/Region of Manufacture
- GB
- Genre
- Business & Finance
- Publication Year
- 2009
- Type
- Textbook
- Format
- Trade Paperback
- Language
- English
- Publication Name
- Tourism Behavior : Travellers' Decisions and Actions
- Item Height
- 0.6in
- Item Length
- 9.6in
- Publisher
- Oxford University Press, Incorporated
- Item Width
- 6.8in
- Item Weight
- 23.5 Oz
- Number of Pages
- 280 Pages
About this product
Product Information
Consumers' planned behaviour is often very different to what is actually carried out. Consumer plans can relate to four behaviours: planned and done (deliberate strategies), planned and not done (unrealized strategies), unplanned and done (emergent strategies) and unplanned and not done (unused strategies). This book examines alternative theories and the empirical testing of how planning relates to doing. It considers tourist spending, length of stay, attractions, destinations, accommodation and activities and looks at how marketing strategies affect consumer plans.
Product Identifiers
Publisher
Oxford University Press, Incorporated
ISBN-10
184593587x
ISBN-13
9781845935870
eBay Product ID (ePID)
27038398027
Product Key Features
Publication Name
Tourism Behavior : Travellers' Decisions and Actions
Format
Trade Paperback
Language
English
Publication Year
2009
Type
Textbook
Number of Pages
280 Pages
Dimensions
Item Length
9.6in
Item Height
0.6in
Item Width
6.8in
Item Weight
23.5 Oz
Additional Product Features
Lc Classification Number
G155.A1m2655 2009
Table of Content
PART I: 1:Ecological Systems in Lifestyle, Leisure, and Travel Behavior 2: Qualitative Comparative Analysis of Travel and Tourism Purchase-Consumption Systems 3: Holistic Case-Based Modeling of Customers' Thinking-Doing Destination Choice Introduction PART II: 4:Introduction to the Theory and Investigation of Planned and Realised Consumer Behavior 5: Summary of Findings 6: Research Objectives and Theoretical Framework 7: Research Method 8: Variations Between Planned and Realised Behaviors 9: Influence of Product Information on Planned and Realised Consumption Activities 10: Influence of Consumer Characteristics On Planned and Realised Behaviors 11: Strategic Implications and Discussion
Copyright Date
2005
Topic
Consumer Behavior, Industries / Hospitality, Travel & Tourism, General, Marketing / Research
Dewey Decimal
338.4791
Intended Audience
Scholarly & Professional
Dewey Edition
22
Illustrated
Yes
Genre
Travel, Business & Economics
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