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Exploring Corporate Strategy: Text and Cases by Gerry Johnson: Used

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Item specifics

Condition
Good: A book that has been read, but is in good condition. Minimal damage to the book cover eg. ...
Book Title
Exploring Corporate Strategy: Text and Cases
Publication Date
1999-01-21
Edition Number
5
Pages
1000
ISBN
9780130807403
Publication Year
1999
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Exploring Corporate Strategy
Item Height
1.6in
Author
Gerry Johnson, Kevan Scholes
Item Length
9.7in
Publisher
Prentice Hall PTR
Item Width
7.5in
Item Weight
58.9 Oz
Number of Pages
1000 Pages

About this product

Product Information

The latest edition of this highly successful text covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy. Instructor's Manual (0-13-010993-2). PowerPoint Slides (0-13-010994-0).

Product Identifiers

Publisher
Prentice Hall PTR
ISBN-10
0130807400
ISBN-13
9780130807403
eBay Product ID (ePID)
42491

Product Key Features

Author
Gerry Johnson, Kevan Scholes
Publication Name
Exploring Corporate Strategy
Format
Trade Paperback
Language
English
Publication Year
1999
Type
Textbook
Number of Pages
1000 Pages

Dimensions

Item Length
9.7in
Item Height
1.6in
Item Width
7.5in
Item Weight
58.9 Oz

Additional Product Features

Lc Classification Number
Hd30.28.J648 1999
Edition Number
5
Table of Content
PART I: AN INTRODUCTION 1. Corporate Strategy: An Introduction. 2. Strategic Management in Practice. PART II: STRATEGIC ANALYSIS 3. Analysing the Environment. 4. Resources, Competences, and Strategic Capability. 5. Stakeholder Expectations and Organisational Purposes. PART III: STRATEGIC CHOICE 6. Bases of Strategic Choice. 7. Strategic Options: Directions and Methods of Development. 8. Strategy Evaluation and Selection. 9. Organisation Structure and Design. 10. Resource Allocation and Control. 11. Managing Strategic Change
Copyright Date
1999
Target Audience
College Audience
Topic
Strategic Planning
Lccn
98-045769
Dewey Decimal
658.4
Dewey Edition
22
Illustrated
Yes
Genre
Business & Economics

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