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Boo Hoo: A Dot.Com Story from Concept to Catastrophe by Charles Drazin, Erik Portanger, Ernst Malmsten (Paperback, 2002)

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item 1 Boo Hoo: A Dot Com Story by Ernst Malmsten, Erik Portanger, Charles Drazin. Pape
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item 6 Boo Hoo: A Dot Com Story,Ernst Malmsten, Erik Portanger, Charles Drazin
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An internet Barbarians at the Gate- the boo.com story captures the feverish excitement of the dot.com boom in the late 90s- 'Enthralling' The Financial Times 'Such a dazzling version of the boo phenomenon that as readers turn the pages they will be rooting for the company to survive even though they know the story ends in disaster.' The Sunday Times'boo hoo is an engrossing account of how two childhood friends persuaded some of the world's savviest investors and fashion houses -including Bernard Arnault's L VMH and the Benetton family -to fund a sports and designer clothing company to the tune of $100m.' The Guardian' his tale captures the hype and excitement of developing what was seen by many as a ground-breaking company with state-of-the-art technology... Along the way, it tells of endless rounds of raising finance, glamorous parties, staff clashes and bitter sparring with the press.' BBC.co.uk'The game would be to bring boo.com to market, when it would soon be worth more than $1 billion and make its backers rich. Can all this have happened last year? It seems more like a tale from a different aeon, but the lessons it teaches are timeless.' The Spectator'One of the hottest books on the shelves at Waterstones.' Sunday Times Style magazIne'boo hoo. ..is 386 pages of oddly gripping text made nearly unbelievable by the amount of money that was given voluntarily to two twentysomething Swedes. ..the very readable book.. .adds lurid colour to the story.' The Daily Telegraph'Reading this has the fascination of watching a high-speed car crash replayed in slow motion. You know what's going to happen, you can see the confident glow on the drivers' faces, but can't warn them about the curve in the road that is coming to unstick them. Schadenfreude is irresistible. And yet everyone walks away unhurt.' The Independent'With its evocative and colourful narrative, you'll quickly find yourself transported to the duo's world of ridiculous money-fuelled excess. Boo hoo offers up a truly entertaining insight into the frenzied and dizzying world of dotcommery at a time when everybody with a bright idea had a chance to make a million.' Virginstudent.com

Product Identifiers

Publisher
Cornerstone
ISBN-13
9780099418375
eBay Product ID (ePID)
91434062

Product Key Features

Book Title
Boo Hoo: a Dot.Com Story from Concept to Catastrophe
Author
Charles Drazin, Erik Portanger, Ernst Malmsten
Format
Paperback
Language
English
Topic
Business
Publication Year
2002
Type
Textbook
Genre
Biographies & True Stories
Number of Pages
416 Pages

Dimensions

Item Height
198mm
Item Width
129mm
Item Weight
287g

Additional Product Features

Title_Author
Charles Drazin, Erik Portanger, Ernst Malmsten
Country/Region of Manufacture
United Kingdom

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Picture 1 of 1

Boo Hoo: A Dot.Com Story from Concept to Catastrophe by Charles Drazin, Erik Portanger, Ernst Malmsten (Paperback, 2002)

All listings for this product

item 1 Boo Hoo: A Dot Com Story by Ernst Malmsten, Erik Portanger, Charles Drazin. Pape

item 2 Boo Hoo: A Dot Com Story by Ernst Malmsten, Erik Portanger, Charles Drazin. Pape

item 3 Boo Hoo: A Dot Com Story, Malmsten, Ernst & Portanger, Erik & Drazin, Charles, U

item 4 Drazin, Charles : Boo Hoo: A Dot Com Story Highly Rated eBay Seller Great Prices

item 5 Boo Hoo: A Dot Com Story, Drazin, Charles,Portanger, Erik,Malmsten, Ernst, Good

item 6 Boo Hoo: A Dot Com Story,Ernst Malmsten, Erik Portanger, Charles Drazin

item 7 Boo Hoo: A Dot Com Story-Ernst Malmsten, Erik Portanger, Charles Drazin

About this product

Product Information

Product Identifiers

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Additional Product Features

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