Brand Failures : The Truth about the 100 Biggest Branding Mistakes of All Time by Matt Haig (2003, Hardcover)

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About this product

Product Identifiers

PublisherKogan Page, The Limited
ISBN-100749439270
ISBN-139780749439279
eBay Product ID (ePID)89560939

Product Key Features

Number of Pages256 Pages
LanguageEnglish
Publication NameBrand Failures : the Truth about the 100 Biggest Branding Mistakes of All Time
SubjectConsumer Guides, Marketing / General
Publication Year2003
TypeNot Available
AuthorMatt Haig
Subject AreaReference, Business & Economics
FormatHardcover

Dimensions

Item Height1.1 in
Item Weight22.9 oz.
Item Length9.4 in
Item Width6.4 in

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