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Marketing Strategy and Competitive Positioning by Nigel Piercy, Nick Lee, Graham Hooley, John Rudd and Brigitte Nicoulaud (2020, Trade Paperback)
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- Buy it nowMarketing Strategy and Competitive Positioning 7th Edition by Graham Hooley (Eng
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About this product
Product Identifiers
PublisherPearson Education
ISBN-101292276541
ISBN-139781292276540
eBay Product ID (ePID)17046515484
Product Key Features
Number of Pages616 Pages
LanguageEnglish
Publication NameMarketing Strategy and Competitive Positioning
SubjectMarketing / General, Strategic Planning
Publication Year2020
TypeTextbook
Subject AreaBusiness & Economics
AuthorNigel Piercy, Nick Lee, Graham Hooley, John Rudd, Brigitte Nicoulaud
FormatTrade Paperback
Dimensions
Item Height1 in
Item Weight27.1 oz.
Item Length10.4 in
Item Width7.7 in
Additional Product Features
Edition Number7
Intended AudienceScholarly & Professional
