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Community content policy


eBay provides members with a wide variety of forums, such as reviews, guides, Collections and member-created product descriptions. This helps our members to share factual information and personal opinions about products, and provide on a variety of topice.

Community content published or edited by eBay Community members is solely the opinion and responsibility of the person posting the content. All content posted to one of these forums must comply with all aspects of the eBay User Agreement and this policy.

Below are examples of content that is not permitted. These examples are designed to provide guidance when self-publishing content on our site and should not be viewed as an exhaustive list.

Exceptions to these policies may be found in the 'Additional information' section of this page.

We have additional policies concerning the posting of content to our discussion and chat boards and usage of eBay Groups.

Breaches of eBay policies may result in a range of actions including:

  • Content removal

  • Listing cancellation

  • Forfeit of eBay fees on cancelled listings

  • Limits on account privileges

  • Account suspension

To report breaches of this policy, please click the Report link located on the specific content (Reviews, guides, Collections, comments and member-created product descriptions) in question.

Product reviews

You can write product reviews to help other users learn more about products you own or have used. When users view product reviews, the order of the automated search results are based on the relevancy of one or more of the following criteria:

  • Most helpful

  • Most recent

  • High to low rating

  • Similar item condition

  • By seller

  • By date

  • With review content

The following are examples of content or actions not permitted in the Community content areas (Product reviews, guides, Collections and member-created product descriptions):

  • Promoting or advertising to buy, sell or trade any product or service listed or located outside of any eBay property (eBay,, eBay Shops, etc.). Sellers may only promote their Shop or a list of sellers' other items, not individual listings.

  • Placing published content in the wrong category (mis-categorisation).

  • Using another eBay member's pictures, text or other content without the other member's express permission.

  • Inaccurate or misleading comments (or other content), which are likely to misinform or deceive users.

  • Using intellectual property without the property owners express permission, where applicable. eBay strongly encourages members writing and publishing content to familiarise themselves with how eBay helps protect intellectual property. Learn more about how eBay protects intellectual property (VeRO).

  • Posting images that depict persons without the permission of the depicted person.

  • Posting videos that show people without the permission of the people shown.

  • Including any advertising credit, including links, logos or company names within published content.

  • Publishing more than one identical piece of content concurrently.

  • Encouraging, promoting, facilitating or instructing others to engage in illegal activity or to breach eBay policy.

  • Enabling, encouraging or instructing others to infringe copyrights, trademarks or other intellectual property rights.

  • Promoting giveaways, lotteries, random drawings, raffles or prizes of any kind.

  • Using HTML and JavaScript functions prohibited on eBay. See eBay’s policy on prohibited HTML and Javascript for a complete list.

  • Using keywords, random links, inaccurate titles, text or other content not directly relevant to the subject of the Community content for the purpose of gaining attention or diverting members to that content. See our site policy on keyword spamming.

  • Publishing content or images that are adult in nature or otherwise not appropriate for minors (individuals under 18 years of age). See eBay’s Adult policy for clarification on what is permitted in public areas of the site.

  • Linking from content published on eBay to websites that include offers to trade, sell or purchase goods or services off eBay is generally not permitted.

  • Linking to items, services or content prohibited on eBay or to sites that offer items, services or content prohibited on eBay.

  • Misrepresenting yourself as an eBay employee or as another eBay member.

  • Publishing content that promotes or glorifies hatred, violence, racial or religious intolerance, or content that promotes organisations with such views. See our site policy on offensive material.

  • Using profanity or patently vulgar language in a public area of the site .

  • Publishing personal contact information of any person in any public area of eBay, including User IDs, emails, phone numbers, name, street address, etc.

  • Misusing the policy breach reporting function to maliciously or frivolously report content as not in compliance with eBay policy.

  • Artificially increasing or decreasing any community content, including ratings and reviews.

Other Rules

  • You must be a registered and active member of eBay to post a comment.

  • We may use your eBay user ID and profile picture, if you have one, to identify you to other users as the person who posted your content.

  • We may promote, demote or remove any of your content in community content areas in our sole discretion.

  • Users who create collections may remove any comment on their collection.

  • We may limit the amount of community content you post.

  • When a user refers in community content to an individual, or to a third party's product, service, or trademark, that does not mean eBay endorses or claims any endorsement by the individual or third party, nor does it mean we are affiliated.

  • You acknowledge that all posts you make are public.

  • While we may moderate or monitor any comment, we take no responsibility and assume no liability for any comment posted by you or a third party.

Exceptions for Reviews

  • When reviewing a product where the title contains a profane or vulgar term (e.g., a CD with a profane term in the title), the reviewer may use the term, but only in the context of the title and only if the reviewer 'blurbs' out the bulk of the offending word with asterisks (i.e., s*** or f***).

eBay provides the Community content areas of the site to promote Community interaction by giving members the opportunity to express their individual views and share helpful information. When publishing content, especially individual commentary or opinion, it is important for members of the Community to respect each other as human beings and follow societal norms. Content that contains or promotes hate, illegal acts, violence or racial intolerance (or organisations dedicated to such notions) has no place in the eBay Community and is prohibited.

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